New Yorker Women's Publishes Feature Content "SUMMER RECOMMEND | Style Guide by Staff".

DAIDO FORWARD Co., Ltd. (Head Office: Chiyoda-ku, Tokyo / Representative Director: Kazutoshi Imai), which plans, manufactures, and sells apparel and accessories centered on its main brand NEWYORKER, as well as engaging in real estate sales, brokerage, and rental management, has released the feature content "SUMMER RECOMMEND | Style Guide by Staff" on its official online store.

SUMMER RECOMMEND: For hot days of 28°C or above, stay comfortable and cool.

Summer is the season when we seek comfort and coolness. This season, we focus on styles incorporating refreshing stripes, calm navy, and gentle nuanced colors. Here, we pick up recommended outfits chosen by each staff member. We introduce mix-and-match coordination, blending in online-exclusive items. Six styles that are relaxed yet elegant, perfect for adult summer wardrobes. Please enjoy this as an opportunity to add new styling ideas to your summer wardrobe.

▽ Click here for the feature page

https://www.ny-onlinestore.com/shop/pages/features/special-women-newyorker-2026ss-summer-staffsnap02?utm_source=newssite&utm_medium=pr

Relaxed Beige: A natural one-tone style to enjoy with a relaxed feel.

The combination of a striped top and a beige skirt gives a moderately casual impression. It's an adult summer outfit that is relaxed yet neat.

T-shirt: 5,500 yen (tax included)

Skirt: 7,920 yen (tax included)

Bag: 14,300 yen (tax included)

Shoes: 25,300 yen (tax included)

Soft Neutral: Create a light summer look with gentle colors.

Attractive for its clean color scheme combining beige and white. It creates a simple yet sophisticated atmosphere.

Pullover: 5,940 yen (tax included)

Pants: 9,900 yen (tax included)

Bag: 8,800 yen (tax included)

Shoes: 25,300 yen (tax included)

Deep Navy: An elegant navy summer dress that makes a statement on its own.

Attractive for its calm color and beautiful silhouette. It is simple yet has a presence and is useful for both on and off occasions.

One-piece dress: 17,600 yen (tax included)

▽ Click here for a list of featured items

https://www.ny-onlinestore.com/shop/goods/search.aspx?filtercode1=2&filtercode10=w260701&utm_source=newssite&utm_medium=pr

▽ Click here for new arrivals for 26SS

https://www.ny-onlinestore.com/shop/goods/search.aspx?filtercode1=2&filtercode2=51&utm_source=newssite&utm_medium=pr

▽ Click here for the feature list

https://www.ny-onlinestore.com/shop/pages/speciallist.aspx?utm_source=newssite&utm_medium=pr

About the Membership Program "NY.CLUB" "NY.CLUB" is a membership program that can be used at the official online store "NY Online," and at New Yorker, New Yorker Outlet, and Atrail stores nationwide. We offer various benefits, including points that can be accumulated through shopping.

▽ NY.CLUB Member Page https://www.ny-onlinestore.com/shop/pages/nyclub.aspx

About New Yorker

"NEWYORKER" proposes traditional styles with confidence in design and quality, while incorporating the essence of the times. The history and know-how of DAIDO LIMITED, a company that handles everything from weaving to manufacturing and sales of apparel within its group, are utilized in its manufacturing approach.

Established in 1964, it started as a traditional brand with a focus on "comfort," "quality," and "beautiful tailoring." Celebrating its 60th anniversary in January 2024, the brand message (Timeless Wardrobe: "A piece that accompanies your life.") is at its core. With a spirit of hospitality that is close to each customer, we deliver pieces that become cherished by those who wear them and inspire them to pass on that feeling to someone else, deeply engaging in their lives. With the New Yorker tartan "House Tartan" as its brand symbol, we will continue to propose traditional styles that can be loved for a long time.

DAIDO FORWARD Co., Ltd.

Established: August 22, 2007 Representative: President and Representative Director Kazutoshi Imai Capital: 100 million yen (100% subsidiary of DAIDO LIMITED) Business Activities: Planning, manufacturing, and sales of apparel and accessories, as well as real estate management, commercial facility operation, etc. https://www.daidoh-forward.com/

Contact Information DAIDO FORWARD Customer Service info-df@daidoh.co.jp Toll-free number 0120-17-0599 Reception hours: 10:00 - 17:00 (excluding Saturdays, Sundays, national holidays, year-end and New Year holidays, and summer vacation periods)