Cyujo Inc. (Headquarters: Osaka, Representative Director: Yoshihiro Shimizu) will commence video playback on "Namba Hiroba Vision," an outdoor vision located at "Namba Hiroba," the gateway to Osaka's Minami district, starting April 6, 2026. In conjunction with the start of video playback, we will also launch the "Synchronized Playback Menu," which involves collaboration with the nearby outdoor vision "EDION VISION Namba." We will provide impactful OOH media that "jacks" the symbolic public space of Minami through video playback across multiple visions. Namba Synchronized 3 Edion Set
Namba Synchronized 3 Edion Set
Background of Video Playback Commencement Until now, "Namba Hiroba Vision" was limited to still image playback (including slow-moving videos) due to safety and landscape considerations. To enable video playback, approximately two months of safety and other verifications were conducted. Based on these results, "video playback" was approved at the Osaka City Outdoor Advertising Council meeting held on March 30, 2026, making video playback possible. This will enable more diverse and creative advertising deployments than ever before in the prime public space of "Namba Hiroba." "Namba Synchronized" Playback Plan This plan involves "synchronized playback" in conjunction with Namba Hiroba Vision and surrounding outdoor visions to "jack" the area. ・The "Namba Synchronized 3," featuring 3 screens across 2 visions, will broadcast synchronized video advertisements on "Namba Hiroba Vision" and "EDION VISION Namba." By displaying coordinated visuals on multiple screens within the same field of view, it creates an overwhelming impact and a "jacked" feeling that cannot be achieved with single-screen playback.
・According to a one-week reach survey, the weekly pedestrian traffic in the visible area of Namba Hiroba's digital signage exceeds approximately 1 million people. The synchronized video advertisement playback across multiple visions will capture the attention of this vast number of visitors.
・The synchronized playback plan allows for audio output from the speakers of "EDION VISION Namba" (with time restrictions). This realizes an advertising deployment that remains memorable for pedestrians through both visual and auditory stimulation.
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- Source: PR TIMES
- Category: News