CRISP Raises 3.7 Billion Yen in Funding to Advance Japan's Food Service Industry with Technology
CRISP has secured a total of 3.7 billion yen in funding. This investment will drive the expansion of Crisp Salad Works to 100 stores, the evolution of its proprietary DX model 'CRISP Method,' and the promotion of a multi-brand strategy.
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- 📰 Published: March 31, 2026 at 19:00
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CRISP Co., Ltd. (Headquarters: Minato-ku, Tokyo; Representative Director: Hirofumi Miyano; hereinafter “CRISP”), which operates “Crisp Salad Works,” Japan's No. 1 salad specialty chain by number of stores, has raised a total of 3.7 billion yen in funding. This round achieved multi-layered financing through a third-party allotment of shares (equity) and loans (debt) from 10 financial institutions.
This funding will enable investments necessary for business expansion towards a 100-store system for Crisp Salad Works in Japan, the evolution of its proprietary DX model “CRISP Method,” the promotion of a multi-brand strategy (including M&A) through new business development, and the establishment of the organizational and technological infrastructure to support these initiatives.
Overview of Funding
The breakdown of funding in this round is as follows:
Crisp Salad Works to Reach 100 Stores Amidst Expanding Domestic Salad Market
Crisp Salad Works has established a highly reproducible business model centered on digital utilization, targeting urban dwellers. It achieved 50 stores in February 2026, becoming Japan's No. 1 salad specialty chain by number of stores.
Within the continuously growing domestic salad specialty market, we will strategically open stores in large office buildings and urban commercial facilities, which are our strengths, in Tokyo, Osaka, and Kanagawa, through a dominant strategy, to quickly achieve a 100-store system for Crisp Salad Works. As a leading brand in this high-growth market, we will continue to commit to maximizing customer experience and business growth.
Evolution of the Proprietary DX Model “CRISP Method”
Our proprietary DX model, the “CRISP Method,” developed through the operation of Crisp Salad Works, has integrally evolved restaurant operations through DX, achieving both the best customer experience and the best employee experience, leading to increased profitability and enhanced brand loyalty. These efforts were also recognized by the “Data Management Award” hosted by the Japan Data Management Consortium (JDMC), and our company received the top prize, the Data Management Grand Prize, in March 2026.
Moving forward, centered on this method, in addition to further evolving Crisp Salad Works, we will integrally operate multiple food service brands developed through new business development (including M&A) under a common data infrastructure, operation design, human resource management, and store opening strategy, consistently enhancing customer value and profitability across brands.
CRISP aims to be a new food service company that continuously exceeds evolving customer expectations, and will continue to undertake many challenges and verifications with high transparency and overwhelming speed.
Representative Comment
Hirofumi Miyano, Representative Director and President, CRISP Co., Ltd.
I would like to express my sincere gratitude to all the investors and financial institutions who supported us in this funding round. CRISP will continue to build on the “CRISP Method” to achieve a 100-store system for Crisp Salad Works and promote multi-brand expansion, while leveraging the power of technology to platformize the food service industry and challenge the creation of new possibilities for Japan's food service industry and urban daily meal brands.
Comments from Investors/Financial Institutions
Takeaki Kokubu, Representative Director and President, and Takashi Sawada, Chairman, LOTTE Ventures Japan Co., Ltd.
Amidst the major challenges facing the food and beverage industry, such as labor shortages and rising costs, CRISP has brilliantly integrated thorough DX through its unique digital platform with excellent store operations, all under the unwavering mission of “creating enthusiastic fans.” The dramatic improvement in store count and store profit margins proves the robust profitability of the “CRISP Method” built by the team led by CEO Miyano.
We are very pleased to further strengthen our support through additional investment at this important phase where the business model has become solid. We are confident that this funding will create a strong financial foundation and enable the acceleration of Crisp Salad Works' store openings and the development of new business formats utilizing technology, thereby creating new standards for the food service industry. LOTTE Ventures Japan will fully support CRISP's further leap forward.
Shinji Asada, Representative Director and CEO, One Capital Co., Ltd.
I feel that CRISP's mission of “creating enthusiastic fans” stems from the accumulation of steady efforts to continuously refine daily experiences. As the number of stores increases, that experience spreads, and the number of fans grows. We have witnessed this trend firsthand.
One Capital strongly believes in this mission and execution capability, and we have once again made an additional investment. As a long-term partner, we will continue to seriously support CRISP's challenge to keep creating enthusiastic fans.
Tomohiro Sakauchi, Department Manager, Shibuya Corporate Banking Department, Mizuho Bank, Ltd.
CRISP's thorough data-driven management, DX know-how, and customer experience creation capabilities have achieved overwhelming competitiveness and accelerated growth in the market.
We deeply understand these values and the challenge of becoming “a new food service industry that continuously exceeds evolving customer expectations,” and will continue to strongly support industry transformation and diversified growth such as IPOs from a financial perspective.
Koichi Takahashi, Department Manager, Startup Sales Department, Shoko Chukin Bank
We are very pleased to be able to assist CRISP in raising funds for further business expansion. 'Crisp Salad Works,' operated by CRISP, has established a new standard in the food and beverage industry by creating customer experiences utilizing technology and high-quality products. Even in a rapidly changing market environment, CRISP has steadily increased its fan base with its outstanding execution capabilities, and we are confident that this funding will enable further leaps forward. Shoko Chukin Bank will continue to fully support CRISP's challenges.
CRISP Co., Ltd. corp.crisp.co.jp
This funding will enable investments necessary for business expansion towards a 100-store system for Crisp Salad Works in Japan, the evolution of its proprietary DX model “CRISP Method,” the promotion of a multi-brand strategy (including M&A) through new business development, and the establishment of the organizational and technological infrastructure to support these initiatives.
Overview of Funding
The breakdown of funding in this round is as follows:
Crisp Salad Works to Reach 100 Stores Amidst Expanding Domestic Salad Market
Crisp Salad Works has established a highly reproducible business model centered on digital utilization, targeting urban dwellers. It achieved 50 stores in February 2026, becoming Japan's No. 1 salad specialty chain by number of stores.
Within the continuously growing domestic salad specialty market, we will strategically open stores in large office buildings and urban commercial facilities, which are our strengths, in Tokyo, Osaka, and Kanagawa, through a dominant strategy, to quickly achieve a 100-store system for Crisp Salad Works. As a leading brand in this high-growth market, we will continue to commit to maximizing customer experience and business growth.
Evolution of the Proprietary DX Model “CRISP Method”
Our proprietary DX model, the “CRISP Method,” developed through the operation of Crisp Salad Works, has integrally evolved restaurant operations through DX, achieving both the best customer experience and the best employee experience, leading to increased profitability and enhanced brand loyalty. These efforts were also recognized by the “Data Management Award” hosted by the Japan Data Management Consortium (JDMC), and our company received the top prize, the Data Management Grand Prize, in March 2026.
Moving forward, centered on this method, in addition to further evolving Crisp Salad Works, we will integrally operate multiple food service brands developed through new business development (including M&A) under a common data infrastructure, operation design, human resource management, and store opening strategy, consistently enhancing customer value and profitability across brands.
CRISP aims to be a new food service company that continuously exceeds evolving customer expectations, and will continue to undertake many challenges and verifications with high transparency and overwhelming speed.
Representative Comment
Hirofumi Miyano, Representative Director and President, CRISP Co., Ltd.
I would like to express my sincere gratitude to all the investors and financial institutions who supported us in this funding round. CRISP will continue to build on the “CRISP Method” to achieve a 100-store system for Crisp Salad Works and promote multi-brand expansion, while leveraging the power of technology to platformize the food service industry and challenge the creation of new possibilities for Japan's food service industry and urban daily meal brands.
Comments from Investors/Financial Institutions
Takeaki Kokubu, Representative Director and President, and Takashi Sawada, Chairman, LOTTE Ventures Japan Co., Ltd.
Amidst the major challenges facing the food and beverage industry, such as labor shortages and rising costs, CRISP has brilliantly integrated thorough DX through its unique digital platform with excellent store operations, all under the unwavering mission of “creating enthusiastic fans.” The dramatic improvement in store count and store profit margins proves the robust profitability of the “CRISP Method” built by the team led by CEO Miyano.
We are very pleased to further strengthen our support through additional investment at this important phase where the business model has become solid. We are confident that this funding will create a strong financial foundation and enable the acceleration of Crisp Salad Works' store openings and the development of new business formats utilizing technology, thereby creating new standards for the food service industry. LOTTE Ventures Japan will fully support CRISP's further leap forward.
Shinji Asada, Representative Director and CEO, One Capital Co., Ltd.
I feel that CRISP's mission of “creating enthusiastic fans” stems from the accumulation of steady efforts to continuously refine daily experiences. As the number of stores increases, that experience spreads, and the number of fans grows. We have witnessed this trend firsthand.
One Capital strongly believes in this mission and execution capability, and we have once again made an additional investment. As a long-term partner, we will continue to seriously support CRISP's challenge to keep creating enthusiastic fans.
Tomohiro Sakauchi, Department Manager, Shibuya Corporate Banking Department, Mizuho Bank, Ltd.
CRISP's thorough data-driven management, DX know-how, and customer experience creation capabilities have achieved overwhelming competitiveness and accelerated growth in the market.
We deeply understand these values and the challenge of becoming “a new food service industry that continuously exceeds evolving customer expectations,” and will continue to strongly support industry transformation and diversified growth such as IPOs from a financial perspective.
Koichi Takahashi, Department Manager, Startup Sales Department, Shoko Chukin Bank
We are very pleased to be able to assist CRISP in raising funds for further business expansion. 'Crisp Salad Works,' operated by CRISP, has established a new standard in the food and beverage industry by creating customer experiences utilizing technology and high-quality products. Even in a rapidly changing market environment, CRISP has steadily increased its fan base with its outstanding execution capabilities, and we are confident that this funding will enable further leaps forward. Shoko Chukin Bank will continue to fully support CRISP's challenges.
CRISP Co., Ltd. corp.crisp.co.jp
FAQ
How much funding did CRISP raise this time?
CRISP Co., Ltd. raised a total of 3.7 billion yen through a third-party allotment of shares and loans from financial institutions.
What are the main purposes of this funding?
The main purposes are to expand Crisp Salad Works to 100 stores in Japan, evolve the proprietary DX model 'CRISP Method,' and promote a multi-brand strategy through new business development.
What exactly is the 'CRISP Method'?
It is a unique DX model that integrally evolves restaurant operations to achieve both the best customer and employee experiences, increasing profitability and brand loyalty.