Crasco Group Hosts 'DO IDEA VISION DAY 2026' — All Employees to Build at Least One, Target Five AI Agents

Crasco Group (Headquarters: Kanazawa, Ishikawa Prefecture; President and CEO: Norihiko Komura) held its internal event 'DO IDEA VISION DAY 2026' to share the group's vision and future growth strategy. A total of 182 participants joined, including 136 in-person attendees from four locations nationwide and 46 online participants from four group companies. Building on last year's slogan 'AI in Every Task,' the company announced a new, evolved slogan: 'AI Agents in Every Workflow.' Moving forward, each employee will create at least one AI agent, with a target of five, and drive adoption across all business operations.

President Komura of Crasco presented the company's future AI agent utilization strategy.

'DO IDEA VISION DAY' is a key annual event in Crasco Group's organizational management, designed to share new fiscal year policies and future vision. It is not merely a policy announcement session but a meaningful opportunity for the entire group to align on its VISION, re-experience the Crasco brand, and communicate the company's image and brand identity both internally and externally.

On the day, in addition to Crasco's various divisions, Frontier Home Co., Ltd., Konishi Home Co., Ltd., and ONENESS Co., Ltd. (Itami, Hyogo Prefecture), which joined the group in June 2026, also participated. Each division and group company shared reflections from the previous year, announced this year's policies, and discussed AI utilization, talent development, and brand strategy.

◆ From 'AI in Every Task' to 'AI Agents in Every Workflow'

Held with both in-person and online participation across all Crasco Group companies

Until last year, Crasco Group promoted AI utilization across the organization under the slogan 'AI in Every Task,' applying AI to document creation, presentation preparation, sales support, education, marketing, and operational improvements. For the 2026 fiscal year, the company will further evolve these initiatives and adopt the new slogan 'AI Agents in Every Workflow.' The company will transition from using AI on-demand to integrating AI agents that continuously support and execute tasks alongside employees as part of daily operations.

◆ Every Employee to Build at Least One AI Agent, with a Goal of Five per Person

While corporate AI policies often remain abstract, Crasco Group has set a concrete, company-wide action goal to enhance organizational penetration and execution. This fiscal year, every employee will build at least one AI agent, with a personal goal of five. The company has established an environment where employees without specialized system development knowledge can still 'create' and 'utilize' AI agents. This initiative will be advanced as a participatory DX effort involving the entire organization, not limited to specialized departments.

◆ Examples of AI Agent Applications Across All Business Areas

Departments also presented AI utilization policies, future goals, and strategies

AI agents will be introduced across all internal operations, including sales, rental property management, construction, real estate transactions, recruitment, education, accounting, marketing, and customer service.

This company-wide rollout of AI agents is positioned as a powerful growth engine to achieve Crasco Group's five-year 'GO100' plan (¥10 billion in revenue, ¥6 million average annual salary, 120 annual holidays) and ensure the successful execution of this year's key initiatives.

◆ 'DO IDEA VISION DAY 2026': Experiencing the Brand Beyond Organizational Boundaries

'DO IDEA VISION DAY,' the stage for this AI strategy announcement, is a pivotal event in Crasco Group's brand strategy. On the day, employees from Crasco's divisions, Frontier Home Co., Ltd., Konishi Home Co., Ltd., and the newly joined ONENESS Co., Ltd. gathered together. It was more than just a policy announcement—it was a time for the entire group to align on a shared direction and for each employee to reflect on how their role connects with the group's VISION.

◆ Statement from Norihiko Komura, Representative of Crasco Group

'Until last year, Crasco Group promoted AI utilization across the company under the slogan 'AI in Every Task.' This year, we are evolving this initiative and adopting 'AI Agents in Every Workflow' as our new slogan. We are moving beyond simply using AI to a stage where AI agents work alongside employees, supporting operations and generating results. By having each employee create at least one AI agent—with a goal of five—we will not only improve productivity but also evolve the customer experience and our services themselves. Crasco Group will continue turning ideas into action and increasing the number of people who find life enjoyable around the world.'

<Event Overview>

Event Name

DO IDEA VISION DAY 2026

Purpose

To share Crasco Group's new fiscal year policies and VISION, enhance brand experience, and boost group-wide morale

Participating Companies

Crasco, Frontier Home, Konishi Home, ONENESS

Main Program

- Vision and brand strategy presentation by President Komura

- Review of previous year and announcement of current year's policies by each division and group company

- Sharing of AI agent utilization strategies

- Talent development strategy using skill maps

- Individual and group workshops for participants

- Networking reception

<Company Overview>

Company Name: Crasco Co., Ltd.

Representative: President and CEO Norihiko Komura

Headquarters: Kanazawa HQ, 4-24-21 Nishineng, Kanazawa, Ishikawa 920-0024, Japan TEL 076-222-1111 FAX 076-264-9156

Tokyo Office: 5F Forecast Nishishinjuku, 7-16-11 Nishishinjuku, Shinjuku-ku, Tokyo 160-0023, Japan TEL 03-6833-5500 FAX 03-6675-9004

URL: https://www.crasco.jp/

Business Activities: Real estate sales, leasing, management, repair, and brokerage; construction, sale, and land development of built homes, etc.