COUNTERWORKS Inc. (Headquarters: Shinagawa-ku, Tokyo; CEO: Naoki Sampei; hereinafter 'COUNTERWORKS') announces that its leasing DX system for commercial facilities, 'Shop Counter Enterprise', has been adopted by Yume Mart Kumamoto Co., Ltd. (Headquarters: Kumamoto City, Kumamoto Prefecture; President: Masamichi Yamano), a member of the Izumi Group that operates the supermarket chain 'Yume Mart'.

*Leasing: Tenant attraction and recruitment operations by commercial facilities.

Background of Adoption

Yume Mart Kumamoto operates community-based supermarkets primarily in Kumamoto Prefecture. The company runs 24 'Yume Mart' stores as of May 2026, including in Kumamoto City. It also manages the food supermarket 'Sunny', which is familiar in the Kyushu area, playing a key role in the Izumi Group's food supermarket business.

Previously, Yume Mart Kumamoto relied mainly on long-term business partners and agents for utilizing event spaces. This led to fixed content, requiring mechanisms to connect with a wider range of businesses to create new topics and visit incentives.

Meanwhile, event reception, schedule coordination, document exchange, and application confirmation were managed analogically via phone and Excel. With a limited team handling multiple stores, the challenge was to build an operational structure capable of handling increased online recruitment and inquiries.

Given the successful results of 'Shop Counter Enterprise' adoption at Yume Mart Kitakyushu, Yume Mart Kumamoto judged that similar mechanisms could achieve both store vibrancy and reduced operational load.

Reference release: https://prtimes.jp/main/html/rd/p/000000159.000013729.html

Purpose of Shop Counter Enterprise Introduction

This introduction will establish a dedicated event recruitment site for Yume Mart Kumamoto, strengthening online dissemination of event information across 24 'Yume Mart' stores. It will broaden connections with food vendors, food trucks, local businesses, and lifestyle service providers, diversifying event content.

Additionally, inquiries, application information, schedule adjustments, vendor details, and confirmation documents will be centrally managed on 'Shop Counter Enterprise'. COUNTERWORKS will support part of the event reception as BPO, systematizing operations and improving efficiency.

Furthermore, by managing information in line with Izumi Group regulations, vendor data and operational history will be database-driven. This accumulates event performance and transaction data per store, creating a foundation for future event planning and store vibrancy.

Comment from the Adopting Company

Mr. Kosuke Kimura, Development Department, Yume Mart Kumamoto Co., Ltd.

'Our event operations have long been centered on long-term business partners. However, to create store vibrancy, we need to increase contact with vendors that bring new enjoyment to local customers. Hearing about the initiatives at Yume Mart Kitakyushu, we were impressed that online recruitment and systematization could expand event scope within limited resources. Through this introduction, we aim to centrally manage vendor information and schedules, advance operations aligned with group regulations, and achieve both store vibrancy and workload reduction.'

▼ Screen image of 'Yume Mart Kumamoto Tenant Recruitment Site'

URL: https://space.youme-mart.com/about

▼ Event space images

*Images are not actual event photos; store layout, decoration, and product displays may change.

Yume Mart Kyuhonji Outdoor Event Space

Yume Mart Hitoyoshi Indoor Event Space

Inquiries for Introduction Consideration

If you are interested in 'Shop Counter Enterprise' or 'DX promotion in commercial facilities', please contact us below. We will send materials explaining specific functions and implementation schedules.

https://shopcounter.jp/lp/enterprise

About Shop Counter Enterprise

This is a leasing DX system for commercial facilities. It provides a SaaS-type 'tenant recruitment site' for listing spaces and a 'sales management system' for inquiries, sales, tenant information, and space utilization management. Ongoing feature additions and upgrades support efficiency and productivity improvement in tenant recruitment and management. Currently adopted by over 1,500 commercial facilities.

URL: https://shopcounter.jp/lp/enterprise

About COUNTERWORKS

Company name: COUNTERWORKS Inc.

Address: 8F, Gotanda TOC Building, 7-22-17 Nishi-Gotanda, Shinagawa-ku, Tokyo

Representative: Naoki Sampei, CEO

Business: Planning, development, and operation of 'Shop Counter' and 'Shop Counter Enterprise'

Capital: 654 million yen (including capital reserve)

URL: https://counterworks.co.jp

FACT BOX

  • Source: PR TIMES
  • Category: News