[Event Report] 93.5% of Participants (※1) Gained Awareness of Their Condition, Increasing Interest in Self-Care | Experiential Event "f44 Balance Lab." Held

QSAI Co., Ltd. (Headquarters: Fukuoka City, Fukuoka Prefecture; President and Representative Director: Junro Ishikawa) held an experiential event called "f44 Balance Lab." for three days from Tuesday, June 9, 2026, to Thursday, June 11, 2026, at "Marunouchi Happ. Stand & Gallery" in Marunouchi, Tokyo. This event was the first experiential event for the femcare business launched in April 2026. Aimed at women in their "responsible generation" busy with work and family, it provided an opportunity to face their own bodies, offering a chance to become aware of their current condition and take a step towards care that suits them through panel exhibits and olfactory response analysis experiences.

※1 Survey Target: Event participants, women aged 40 and over (245 individuals); Method: On-site questionnaire response

Event Overview

Event Name: f44 Balance Lab.

Dates: Tuesday, June 9, 2026 - Thursday, June 11, 2026

Venue: Marunouchi Happ. Stand & Gallery

Address: Marunouchi 2-chome Bldg. 1F, 2-5-1 Marunouchi, Chiyoda-ku, Tokyo

Access: 6-minute walk from JR Tokyo Station / 5-minute walk from Marunouchi Line Tokyo Station / 3-minute walk from Chiyoda Line Nijubashimae Station

Participation Method: On-site registration / Free

Co-Organizers: QSAI Co., Ltd., Ayame Organic

Results of Participant Survey

Through participation in this event, it was confirmed that participants gained awareness of changes in their physical and mental condition, and their interest in self-care and lifestyle review increased after visualizing their current state through olfactory response analysis and being convinced by the results.

84.9% of participants responded that they "gained new awareness" about their condition through the event. This suggests it served as an opportunity to view fluctuations in their mind and body, which they might have previously overlooked, as personal matters.

Regarding the olfactory response analysis results, 87.8% responded "satisfied," and 87.4% responded that the "proposed care methods suit me." The analysis results, derived from instinctive responses to scents, resonated with the participants' own feelings, leading to a sense of satisfaction that they could accept it as personal.

Following this awareness and satisfaction, 93.5% responded that their "interest in self-care increased," and 91.9% responded that they "want to review their lifestyle." Furthermore, 83.3% answered that they "want to undergo olfactory response analysis regularly in the future," confirming that the experience at this event fostered interest in ongoing care.

Event Report

This event combined two experiences: understanding the physical and mental changes that tend to appear around age 44 through panel exhibits, and "knowing one's current condition" through olfactory response analysis, providing participants with an opportunity to confront their own changes.

1 Panel Exhibit: "Changes in Mind and Body Around Age 44"

At the venue, through four display panels, we provided a space to deepen understanding of research from Stanford University and other institutions indicating that the body tends to change around age 44, making it a period where aging is easily felt. It also explained that "disruption of homeostatic balance" lies at the background of these changes and the reality of women overlooking fluctuations in their mind and body.

2 Olfactory Response Analysis Experience

An "olfactory response analysis" experience was conducted targeting women in their 40s and 50s. Based on their responses to eight scents, an olfactory response analyst analyzed their physical and mental balance status, and participants received analysis results detailing their current balance, stress levels, and recommended self-care advice based on the results.

After the experience, an original drink based on "Pomegranate," which contains plant-based estrogen, was served, allowing participants time to calmly reflect on their experience.

Voices from "f44 Balance Lab." Visitors

● I was recently concerned that my physical condition wasn't great, so I participated in the event with great interest. It's very easy to understand your condition through smell, and I felt like it could be done even as a game. (45-49 years old, Company Employee)

● I was surprised that you could tell your current mental and physical state through smell. I was also surprised that the analysis results were quite accurate. Based on the analysis results this time, I want to make efforts to improve my lifestyle as much as possible. (50-54 years old, Part-time/Temporary Worker)

● I was surprised and had fun because the olfactory response analysis results were quite accurate. It was enjoyable to have things I didn't know about myself put into words, and it became an opportunity to reflect on myself. (50-54 years old, Homemaker)

※ Customer comments have been edited for presentation.

QSAI's Commitment to Femcare

Aiming to "disseminate and spread well-aging" as our corporate mission, we position "femcare" as one of its symbolic initiatives going forward, and we will support women in their "responsible generation," busy with work and family, to age gracefully in their own way.

In this event, many participants were convinced by the analysis results and felt that the proposed care methods suited them, confirming a high need for care tailored to their individual conditions. We are focusing on an approach that objectively visualizes customers' current states through "olfaction," which is directly linked to instinct, and are currently developing a new service that proposes optimal care tailored to each individual's condition.

Please look forward to the future development of QSAI's femcare business.

Click here for information on menopause for women in their 40s provided by QSAI▼

Information on Menopause and Symptoms for Women in their 40s | QSAI | Corporate Site

Survey Overview

Survey Period: Tuesday, June 9, 2026 - Thursday, June 11, 2026

Survey Method: On-site questionnaire response (for olfactory response analysis participants, voluntary response)

Survey Target: 245 women aged 40 and over

※ When using the content and data of this survey in your publication, please clearly state the source as "Survey by QSAI."

※ Ratios may not always sum to 100 due to rounding of figures to the second decimal place.