Oshicoco Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; CEO: Kaho Tada; hereinafter "Oshicoco") is pleased to announce that the "Oshikatsu Cancellation Insurance," developed in collaboration with Mysurance Inc. (Headquarters: Shinjuku-ku, Tokyo; President: Hiroomi Shimizu; hereinafter "Mysurance"), has won the "12th Small Amount & Short Term Insurance Grand Prize" hosted by the Japan Small Amount and Short Term Insurance Association. This award recognizes products developed and sold within the year that best exemplify the essence of small-amount, short-term insurance based on three criteria: "originality and innovation," "niche and unique," and "accessible and useful in capturing consumer and societal needs." The Grand Prize is determined by a vote among small-amount, short-term insurance companies. The product was highly evaluated for focusing on the modern risk of "canceling an Oshikatsu (fan activity) expedition," providing an "easy-to-understand" insurance solution with low premiums, maximizing the value of small-amount, short-term insurance, and for its creation of new experiential value and innovative marketing methods. *This product is provided by Mysurance.

(Reference) Mysurance Oshikatsu Cancellation Insurance wins the 12th Small Amount & Short Term Insurance Grand Prize ― Addressing the modern risk of "canceling an Oshikatsu expedition" and maximizing the value of small-amount, short-term insurance ― (March 23, 2026) URL: https://www.mysurance.co.jp/pressrelease/2026-03-23 Japan Small Amount and Short Term Insurance Association 12th Small Amount & Short Term Insurance Grand Prize: Mysurance Inc.'s "Oshikatsu Cancellation Insurance" selected! (March 13, 2026) URL: https://www.shougakutanki.jp/general/info/2026/news2026031302.pdf ■ About Oshikatsu Cancellation Insurance The "Oshikatsu Cancellation Insurance" provided by Mysurance addresses the needs of "otaku expeditions," catering to fans who want to travel domestically and internationally to see their "oshi" (favorite idol/character) and want to use their fan activity funds effectively. Driven by the desire to ensure fans are aware of the existence of cancellation insurance and to communicate the product in an easy-to-understand way, Mysurance has launched a dedicated website for the "Oshikatsu Cancellation Insurance." ・For more on the development background and Mysurance's commitment to this initiative, please visit...

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  • Source: PR Times
  • Category: News