freee Releases Case Study on HILLTOP Corporation's Utilization of freee Products
freee K.K. has announced the release of a case study featuring HILLTOP Corporation's successful implementation of freee products. HILLTOP integrated freee Accounting with Salesforce via API, driving digital transformation (DX) to eliminate routine tasks and foster creative management.
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- 📰 Published: April 30, 2026 at 23:00
- 🔍 Collected: April 30, 2026 at 14:31
- 🤖 AI Analyzed: April 30, 2026 at 14:52 (21 min after Collected)
freee K.K. (Head office: Shinagawa-ku, Tokyo; CEO: Daisuke Sasaki; hereinafter “freee”) announces the release of a case study showcasing HILLTOP Corporation’s (Head office: Uji-shi, Kyoto; Representative Director: Yuki Yamamoto; hereinafter “HILLTOP”) utilization of freee products. HILLTOP is known for constructing a 24-hour unmanned factory system that overturns the conventional concept of an “ironworks.”
■ DX for “people working in a human-like way.” Eliminating routine tasks to create an organization that fosters creativity
HILLTOP Corporation, which supports cutting-edge manufacturing from the space development industry to entertainment, consistently pursues the goal of “people working in a human-like way.” Mr. Yuki Yamamoto, the third-generation Representative Director, positions technology as a “means to liberate humans from simple tasks and activate creativity.” Conventionally, routine back-office tasks such as data re-entry and document creation had been an issue, consuming time that could be dedicated to creative management decisions. Therefore, the company embarked on a digital infrastructure overhaul, including freee products, to separate clerical work as “tasks” and enable humans to focus on higher-level decision-making for “proactive management.”
■ Seamless integration of CRM and freee Accounting. Promoting data democratization by eliminating “input” through API utilization
The company positioned Salesforce, their CRM, as the core of their information infrastructure, and freee Accounting in the financial domain. They built a system where sales quote and order data are seamlessly linked to freee Accounting without re-entry, completing the process up to invoicing. This API integration between Salesforce and freee Accounting prevents human errors and significantly streamlines operations. From a development perspective, they highly value freee's provision of a secure testing environment (such as sandboxes), which enabled them to proceed with complex cross-system integration development at speed. Furthermore, by introducing freee IT Management, they are promoting the management of increasing SaaS accounts and devices, maintaining a robust security posture while minimizing human resources.
■ Resolving information silos and evolving on-site discussions from “delivery time/cost” to “quality/improvement”
By visualizing real-time numerical data through the introduction of freee products and system integration, HILLTOP expects a change in the quality of on-site discussions. This guides the site from a limited perspective of “will it meet the deadline?” to a multifaceted and advanced thinking focused on “how should we improve the product?” and “which tools should we review for quality improvement?” The company aims to achieve “information democratization,” where information silos are eliminated, and all employees can access necessary data. They continue to take on new challenges towards realizing a “world’s most human-like factory” by fostering a culture where each individual can make autonomous decisions and drive improvements with a management perspective, maximizing the power of digital.
Case Study URL: https://www.freee.co.jp/cases/hilltop/
Interview Video: https://www.youtube.com/watch?v=2IghE2JRtCE
■ HILLTOP Corporation Company Overview
Company Name: HILLTOP Corporation
Representative: Representative Director Yuki Yamamoto
Established: 1980
Location: 1-30 Narute, Okubo-cho, Uji-shi, Kyoto
URL: https://hilltop21.co.jp/
■ freee K.K. Company Overview
Company Name: freee K.K.
Representative: CEO Daisuke Sasaki
Established: July 9, 2012
Location: Art Village Osaki Central Tower 21F, 1-2-2 Osaki, Shinagawa-ku, Tokyo
https://corp.freee.co.jp/
: https://www.freee.co.jp/kb/
: https://jobs.freee.co.jp/
Under the mission of “Making small businesses the protagonists of the world,” freee realizes an integrated management platform where anyone can freely manage their business. As a Japan-born SaaS cloud service, freee builds an open platform by collaborating with partners and financial institutions, continuously delivering “Magic Value.”