First-Ever 'Masterpiece Picture Book Cookie Tin Selection by Cake.jp' Pop-Up Store Opens at Lumine Yurakucho on April 3rd!

The cake and sweets e-commerce site 'Cake.jp' is launching its first-ever pop-up store at Lumine Yurakucho, featuring cookie tins from collaborations with popular picture books. The products are allergy-friendly, making them perfect for gifts, and aim to capture new customer segments by bringing the world of beloved picture books to life through sweets.
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  • 📰 Published: April 4, 2026 at 02:30
Cake.jp, Inc. (Headquarters: Shinjuku-ku, Tokyo; CEO: Yuki Takahashi), which operates the specialized cake and sweets mail-order site 'Cake.jp,' will open a limited-time pop-up store, 'Masterpiece Picture Book Cookie Tin Selection by Cake.jp,' at Lumine Street in Lumine Yurakucho for 181 days, from Friday, April 3, to Wednesday, September 30. The store will feature original cookie tins from a collaboration between Cake.jp and popular picture books.

This highly popular pop-up store has previously been held at Gransta Tokyo within JR East's Tokyo Station and at over 50 other venues nationwide, attracting large crowds daily.

We will be selling a series of 17 original cookie tins from collaborations with beloved and trending picture books across generations, including 'Gaspard and Lisa,' 'The Very Hungry Caterpillar,' 'Nontan,' 'Who's There at This Hour?,' 'Pan Dorobou (The Bread Thief),' and 'It Might Be an Apple.'

The picture book collaboration cookie tins are a popular category within Cake.jp, expressing the world of well-known children's picture books through sweets. We are particular about the ingredients, and the cookies inside are free from 'wheat, eggs, and milk.' After finishing the cookies, the cute tin remains as a gift that can be repurposed as a container for small items.

They are also recommended as souvenirs or celebratory gifts. Please be sure to stop by when you are in the area.

We will continue to expand our product lineup while catering to the diversifying needs of our customers. Through the sweets we deliver, we aim to provide our customers with more happy moments, not only for birthdays and anniversaries but also in various everyday scenes.

## Event Overview

**【Lumine Yurakucho Lumine Street】**

Address: Lumine Street, 2-9-1 Yurakucho, Chiyoda-ku, Tokyo 100-0006

Period: Friday, April 3, 2026 - Wednesday, September 30, 2026 (181 days)

Business Hours: 11:00 AM - 9:00 PM

## Product List

- Nontan's Birthday Cookie Tin Price: 3,564 JPY (tax incl.)
- 【Synapusyu】What Will Pushu Pushu Transform Into? Cookie Tin Price: 3,564 JPY (tax incl.)
- 'You Look Delicious' UMASOU Cookie Tin Price: 3,564 JPY (tax incl.)
- 'Who's There at This Hour?' Midnight Cookie Tin Price: 3,564 JPY (tax incl.)
- 'Panda Sento' Secret Cookie Tin Price: 3,564 JPY (tax incl.)
- 'Noraneko Gundan' Cookie Tin Price: 3,564 JPY (tax incl.)
- 'Little Mouse and His Pancakes' Cookie Tin Price: 3,564 JPY (tax incl.)
- 'the bears' school' Jackie's Cookie Tin Price: 3,564 JPY (tax incl.)
- 'Kon and Aki' Cookie Tin Price: 3,564 JPY (tax incl.)
- 'Zou-kun's Walk' Cookie Tin Price: 3,564 JPY (tax incl.)
- 'The Very Hungry Caterpillar' Cookie Tin Price: 3,564 JPY (tax incl.)
- 'Paddington™' Cookie Tin Price: 3,564 JPY (tax incl.)
- 'Mero and Tabi' Cookie Tin Price: 3,564 JPY (tax incl.)
- 【With Card】'Thomas & Friends' Cookie Tin Price: 3,564 JPY (tax incl.) *Includes one card of one type.
- 'Gaspard and Lisa' Cookie Tin Price: 3,564 JPY (tax incl.)
- 'Pan Dorobou (The Bread Thief)' Cookie Tin Price: 3,564 JPY (tax incl.)

FAQ

What is the 'Masterpiece Picture Book Cookie Tin Selection'?

It is a pop-up store hosted by Cake.jp that sells original cookie tins created in collaboration with popular picture books. The cookies are free of wheat, eggs, and milk.

Where and when is the event held?

The event is held at Lumine Street in Lumine Yurakucho for 181 days, from Friday, April 3, 2026, to Wednesday, September 30, 2026.

What kind of picture book cookie tins are available?

They offer 17 types of cookie tins from collaborations with popular picture books like 'The Very Hungry Caterpillar,' 'Nontan,' and 'Pan Dorobou,' sold at 3,564 JPY (tax incl.).