Grasp the Success Rules of 'Community Marketing' with Practitioners Nationwide! CMC_Meetup's Biggest Event of 2026, 'CMC Koshien', to be Held on August 29

The Community Marketing Promotion Association (cooperation) and the CMC Koshien Executive Committee (organizer) will host 'CMC Koshien,' a large-scale event designed to connect the enthusiasm of communities across Japan and share practical knowledge with overwhelming passion, on Saturday, August 29, 2026, at Matsushita IMP Hall in Osaka.

In recent years, many companies, both B2B and B2C, have achieved business growth by building continuous relationships with users and fans. Amidst this, community leaders and managers working on the front lines across the country are increasingly seeking opportunities to share real-world practical knowledge and build lateral connections. Therefore, we have planned 'CMC Koshien' as a venue for Meetup leaders and corporate community managers from all over Japan to gather and share their wisdom and passion.

'CMC_Meetup' has been held over 120 times in 12 cities across Japan, helping numerous community managers learn valuable insights. According to the 'Community Marketing White Paper 2025-2026,' 62% of companies implementing community initiatives report feeling a contribution to their business. This event will go beyond simple case studies, featuring panel discussions in every session to delve into how to overcome common challenges.

On the day, diverse players from industries such as food manufacturing, retail, enterprise, and sports will take the stage to share their 'good practices.' The keynote session will feature practitioners from NEC and Otafuku Sauce to discuss how they connect communities with their management strategies.