Cole Haan Appoints Mizuki Yamamoto as Japan Brand Muse, Showcasing Evolving Brand Worldview.

America's leading lifestyle brand Cole Haan announces the appointment of actress and model Mizuki Yamamoto as its brand muse in Japan, effective Wednesday, April 1, 2026.

Cole Haan, which has pursued innovative craftsmanship and comfort for nearly a century, will develop brand communication in Japan with Mizuki Yamamoto starting from the Spring/Summer 2026 season. Focusing on diverse life scenes such as on-time, off-time, and travel, the brand will introduce the appeal of its new collection under the theme of "Dignified beauty born from comfort."

For the Spring/Summer 2026 women's collection, Cole Haan will introduce a new lineup that fuses its DNA of craftsmanship and innovation. Featuring soft leather, lightweight design, and soles with excellent cushioning, it combines functionality that ensures comfortable wear for long hours with sophisticated silhouettes and modern designs, catering to the diverse lifestyles of women living in urban environments.

Mizuki Yamamoto comments, "I feel that Cole Haan is a brand that offers both comfort and sophisticated design." She continues, "True to a brand headquartered in New York, both the shoes and bags have a metropolitan and smart impression in their silhouettes and designs, but they are also functional, making them very appealing as they are easy to match with various outfits for both work and private life. They allow for light movement and are suitable for various scenes, making it a brand that accompanies my lifestyle."

The visuals featuring Mizuki Yamamoto express this season's theme, "Meet Every Moment," set against the backdrop of urban daily life. For modern women who gracefully navigate various scenes such as work, holidays, and travel, the collection proposes items that seamlessly support every moment from both style and functionality perspectives. Cole Haan aims to express the natural confidence and playfulness that arise from assured comfort and ease.

This campaign will feature many of this season's key items in 6 looks styled by Mizuki Yamamoto.

Oxfords and loafers, synonymous with the brand, are categories that have been growing in popularity in the women's line year after year. Cole Haan continues to update the concepts of comfort, ease of movement, and performance in dress shoes while further strengthening its leadership in modern hybrid footwear.

One of the notable models this season is the "OriginalGrand Cityspecter Stitchlite Oxford," which will be available for women for the first time. It is designed to provide effortless and modern comfort without compromising style.

The "OriginalGrand Cityspecter Loafer" offers a soft wearing experience that leverages the texture of leather. The "Pinch Long Weekender Penny Loafer" is a reliable choice for days with a lot of movement. Its S'more Tech technology, which sandwiches EVA between upper and lower molded rubber layers, achieves both softness and stability.

The "GrandPro Travelina Mary Jane Ballet" offers sneaker-like cushioning and light breathability. The "GrandPro Turf 2.0" is a sneaker inspired by soccer shoes, encouraging free thinking with its light and comfortable fit.

Among handbags, the Japan-exclusive collection "Cecilia Bucket Crossbody" is also noteworthy. It features a weaving design crafted from leather precisely cut using waterjet technology, and its iconic "C" and "H" pattern creates a distinct presence and luxurious feel even in a single color. Its appeal also lies in being lightweight despite using luxurious leather.

In addition, a variety of items will be available from spring to summer, including leather sneakers suitable for both on and off-duty, Mary Janes with sneaker soles, bags with storage capacity beyond their appearance, and key charms with playful motifs. Their appeal can be seen through the visuals and videos of this campaign.

The campaign visuals will be sequentially released from April 1, 2026, on the official online store, official social media, and Cole Haan stores nationwide.

Mizuki Yamamoto (Actress)

Born in Fukuoka Prefecture in 1991, actress. Debuted as an exclusive model for "CanCam" magazine in 2009, and began her acting career in 2011. The following year, she made her film debut in "The Kirishima Thing." Major appearances include dramas "Otona ni Nattemo," "Gelande Meshi," "Lunch Gokon Tantei ~Koi to Gourmet to Nazotoki to~," "Perfect World," and films "Ito," "Kikaijima," and "The Fable" series. Her starring Lemino original drama "Tsumi to Koi" is scheduled for distribution this autumn.

About Cole Haan

Cole Haan is a global American lifestyle brand with a sales network in over 100 countries. It supports active and professional individuals with innovative footwear and lifestyle accessories. With nearly a century of history, Cole Haan blends traditional craftsmanship with modern innovation to create products suitable for work, workouts, and weekends. Its mission is to inspire extraordinary lives.

Cole Haan Japan Official Website

https://www.colehaan.co.jp

【Contact Information】

Cole Haan Japan

TEL: 0120-56-0979