Amid AI Deepfake Proliferation, U.S. Enforces "Take It Down Act"

The United States began enforcing the "Take It Down Act" today, requiring tech platforms like Meta and TikTok to remove non-consensual intimate images, including AI deepfakes, within 48 hours. The Federal Trade Commission (FTC) will impose fines of over $50,000 per violation on non-compliant platforms. While the law aims to protect victims, especially children, experts warn it could lead to excessive censorship and suppression of free speech.
政策NQ 4/100出典:PR Times

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  • 📰 Published: May 20, 2026 at 11:15
  • 🔍 Collected: May 20, 2026 at 11:31 (16 min after Published)
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The United States began enforcing the "Take It Down Act" today, requiring tech platforms to remove erotic "deepfake" synthetic images and other non-consensual intimate imagery. However, some experts warn the law is insufficient and could raise concerns about internet censorship.

According to an AFP report, former President Donald Trump signed the Take It Down Act into law last year, criminalizing the online dissemination of non-consensual erotic images. These images are often created using cheap and easily accessible artificial intelligence (AI) tools and "deepfake" technology.

The U.S. Federal Trade Commission (FTC) stated that starting today, tech platforms must establish a reporting process for victims to request the removal of such content. Platforms must take down the content within 48 hours of receiving a valid request or face penalties, including a potential civil fine of up to $53,088 (approximately NT$1.69 million) for each violation.

"We are prepared to monitor for compliance, investigate violations, and enforce the Take It Down Act," said FTC Chair Andrew Ferguson after sending letters to more than 10 tech companies, including Meta, TikTok, X, and Snapchat.

"Protecting the vulnerable from this type of harmful abuse is one of the top priorities for this agency and this administration, especially protecting children," he stated.

The Safety account of social media platform X posted yesterday, "Our society does not tolerate perpetrators distributing intimate photos and videos without consent. X has zero tolerance for non-consensual intimate imagery, inappropriate sexual content, or any form of exploitation."

Earlier this year, Grok, an AI tool under tech mogul Elon Musk, sparked international backlash for "digitally undressing" images of women and minors without their consent. Researchers stated that Grok was estimated to have generated 3 million sexualized and indecent photos of women and children within just a few days.

Despite this, some experts warn that the Take It Down Act is far from a perfect solution.

Riana Pfefferkorn, a policy researcher at the Stanford Human-Centered Artificial Intelligence (Stanford HAI) institute, said the law creates a "take down first, ask questions later" situation.

In the "Indicator" newsletter, which focuses on investigating digital fraud, she stated that the incentive structure's "direction is delete, delete, delete."

Pfefferkorn also expressed concern that the law could be used against transgender individuals, sex workers who consent to sharing content, or even to suppress political speech that the government disapproves of.

The law's takedown provision has also unsettled other free speech advocates, who warn it could prompt tech companies to over-censor non-offensive content to mitigate risk.