Wangpin Shareholders Approve Dividend of NT$16.11; Chen Cheng-hui: Continue Building Strong Brands

(CNA reporter Jiang Ming-yan, Taipei, June 17) Wangpin Group Chairman Chen Cheng-hui announced that the Taiwan business unit will focus on three key strategies: first, strengthening brand competitiveness; second, deepening its membership base; and third, refining its supply chain. The Wangpin app currently has 5.8 million members—equivalent to one-quarter of Taiwan’s population—and the company is enhancing control over beef imports, processing, and fresh produce supply chains.

Wangpin held its 2026 annual general meeting today, approving the 2025 financial statements and profit distribution plan, along with a board of directors reshuffle. Chen stated that in 2025, Wangpin delivered outstanding results, and this momentum has continued into 2026, with consolidated revenue surpassing NT$10 billion in the first five months, reaching NT$10.7 billion.

In 2025, Wangpin achieved a record consolidated revenue of NT$23.45 billion, a 5.21% year-on-year increase, marking the third consecutive year exceeding NT$20 billion. Net profit after tax reached NT$1.33 billion, with earnings per share (EPS) at NT$16.02—exceeding 1.5 times its paid-in capital for the third year in a row. The company distributed a record cash dividend of NT$16.11 per share, the highest since its listing.

Looking ahead to 2026, Chen emphasized three strategic priorities for the Taiwan business. First, strengthening brands: Wangpin aims to enhance all 20 of its subsidiary brands, ensuring competitive brands become market leaders in their respective segments for long-term sustainability.

Second, deepening membership engagement: The Wangpin 'Feng Meishi' (Crazy for Food) app now has 5.8 million members—high-value, high-spending customers who contribute 55% of total revenue. The company plans to increase brand loyalty and repurchase frequency to further boost performance.

Third, refining the supply chain: As most Wangpin dishes feature beef, and the company is Taiwan’s top beef importer, controlling beef sourcing, processing, and distribution is critical for future brand development. Additionally, the fresh produce supply chain—from procurement to processing and cutting—is being optimized to support future growth.

Regarding the mainland China business, Chen noted it is one of the world’s most competitive dining markets, where survival is extremely difficult. However, Wangpin has identified a successful strategy based on three pillars: high quality, high cost-performance, and high 'visual appeal' (yanzhi). Through a series of reforms, the business has achieved monthly revenue growth and eight consecutive profitable quarters. The company is optimistic about continued growth and has announced plans to spin off its mainland entity, 'Heping,' for a separate listing.

The shareholder meeting also included a board reshuffle, with two new independent directors appointed: Chan Wen-nan, former director of the Industrial Technology Research Institute's Market Intelligence Center (MIC), and senior accountant Chen Hui-ming. (Editor: Zhang Jun-mao) 1150617

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