"Mitsuya Day" Commemorative Event Held in Kawanishi City, the Birthplace of Mitsuya Cider / Kawanishi City, Hyogo Prefecture
Key facts
- "Mitsuya Day" Commemorative Event Held in Kawanishi City, the Birthplace of Mitsuya Cider / Kawanishi City, Hyogo Prefecture
- Kawanishi City, the birthplace of the Mitsuya brand, hosted a free sampling event of Mitsuya Cider at the city hall south plaza on March 27 to celebrate "Mitsuya Day." The event, organized by Asahi Soft Drinks, featured the distribution of 600 bottles, original drink sales, and an appointment ceremony where selected students received merchandise and joined a toast with the mayor.
- Source: PR Times
- Date: April 1, 2026
Direct answer
Kawanishi City, the birthplace of the Mitsuya brand, hosted a free sampling event of Mitsuya Cider at the city hall south plaza on March 27 to celebrate "Mitsuya Day." The event, organized by Asahi Soft Drinks, featured the distribution of 600 bottles, original drink sales, and an appointment ceremony where selected students received merchandise and joined a toast with the mayor.
- Citation
- "Mitsuya Day" Commemorative Event Held in Kawanishi City, the Birthplace of Mitsuya Cider / Kawanishi City, Hyogo Prefecture (April 1, 2026), PR Times
- Source
- PR Times
- Date
- April 1, 2026
Kawanishi City, the birthplace of the Mitsuya brand, hosted a free sampling event of Mitsuya Cider at the city hall south plaza on March 27 to celebrate "Mitsuya Day." The event, organized by Asahi Soft Drinks, featured the distribution of 600 bottles, original drink sales, and an appointment ceremony where selected students received merchandise and joined a toast with the mayor.
📋 Article Processing Timeline
- 📰 Published: April 1, 2026 at 05:23
- 🔍 Collected: April 1, 2026 at 01:00
- 🤖 AI Analyzed: April 16, 2026 at 11:25 (370h 24m after Collected)
On March 27, Kawanishi City, Hyogo Prefecture, held a free distribution (hereinafter referred to as sampling) event of Mitsuya Cider at the south plaza of the city hall. (Organizer: Asahi Soft Drinks Co., Ltd.) As this city is the "birthplace of the Mitsuya brand," it has been rolling out various initiatives in collaboration with the company.
In Kawanishi City, a free Mitsuya Cider distribution event is held annually to commemorate "Mitsuya Day" on March 28, and this year it was held on March 27. On the day of the event, in addition to the sampling of Mitsuya Cider (600 bottles), original drinks using Mitsuya Cider were sold by the Kawanishi Lions Club.
Also, as a new initiative this year, Asahi Soft Drinks Co., Ltd. held the "MITSUYA CREW Popping Appointment Ceremony." Original goods (such as shirts) were presented to 5 elementary and junior high school students selected by lottery from 21 applicants who attended "Mitsuya Day," and a toast ceremony was held with the mayor and the Kawanishi Smile Navigators, who will perform as Minamoto no Yoshiie (Hachimantaro), Tomoe Gozen, Tokiwa Gozen, and Shizuka Gozen at the Seiwa Genji Festival held in April.
FAQ
What brand organized the Mitsuya Day event in Kawanishi City on March 27?
Asahi Soft Drinks organized the Mitsuya Day event in Kawanishi City on March 27.
How many bottles of Mitsuya Cider were distributed during the March 27 event in Kawanishi City?
600 bottles of Mitsuya Cider were distributed during the March 27 event in Kawanishi City.
Where was the Mitsuya Day commemorative event held on March 27 in Kawanishi City?
The Mitsuya Day event was held at the Kawanishi City Hall south plaza on March 27.
Which soft drink brand was celebrated during the March 27 event in Kawanishi City?
Mitsuya Cider was the soft drink brand celebrated during the March 27 event in Kawanishi City.
Who participated in a toast with the mayor during the Mitsuya Day event on March 27?
Selected students who received merchandise joined the mayor in a toast during the March 27 event.