[Iyo City, Ehime Prefecture] Learn Traffic Safety with "Unko-sensei" for Fun! ETP Group (Ehime Toyota, Ehime Toyopet) Donates "Traffic Safety Drills" to Achieve Zero Child Traffic Accidents
Iyo City, Ehime Prefecture, received a donation of "Unko Traffic Safety Drills" from the ETP Group, which will be utilized in elementary schools across the city.
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- 📰 Published: March 28, 2026 at 18:02
- 🤖 AI Analyzed: May 26, 2026 at 21:27 (1419h 24m after Published)
Donation ceremony (from left: Mr. Okubo, Store Manager of Ehime Toyopet Co., Ltd. Airport-dori Store; Mayor Takechi; Mr. Nakahara, Store Manager of Ehime Toyota Motor Co., Ltd. Yogo-minami Store; Superintendent Ueoka)
Iyo City, Ehime Prefecture, received a donation of "Unko Traffic Safety Drills (Pedestrian Edition / Bicycle Edition)" for elementary schools within the city from the ETP Group, with whom it has a comprehensive partnership agreement. A donation ceremony was held on March 27, 2026.
Traffic Safety Materials That Children Will Love
The "Unko Traffic Safety Drills" are educational materials specifically designed to prevent accidents while walking or cycling, which are major causes of traffic accidents involving children. By featuring "Unko-sensei," a highly popular character among children, they can learn proactively and enjoyably how to "avoid accidents" and "not cause accidents."
Continued Support and Future Utilization
Donations of traffic safety drills from the ETP Group have been ongoing since 2022, marking the fifth time this year. The drills donated this time will be distributed to elementary schools throughout the city in conjunction with the start of the new school year and will be widely utilized in children's safety education, such as in traffic safety classes.
ETP Group and Iyo City concluded a "Comprehensive Partnership Agreement for the Promotion of Sustainable Town Development" on October 23, 2023, and are advancing initiatives that contribute to environmentally friendly and disaster-resilient town development.
ETP Group
This marks the fifth donation of traffic safety drills since 2022, bringing the cumulative total to approximately 4,000 copies, including the 700 copies donated this time. We hope that by learning enjoyably through characters children love, each child's awareness of traffic safety will naturally increase. We would be delighted if this could contribute even a little to the realization of a safe and secure community where no child in Iyo City experiences an accident.
Shuichi Nakahara, Store Manager, Ehime Toyota Motor Co., Ltd. Yogo-minami Store