Seven-Eleven Japan and Puppet Sunsun Collaborate on 7 Original Bread and Sweets Items Starting May 26
CHOCOLATE Inc. has announced a large-scale collaboration between their character 'Puppet Sunsun' and Seven-Eleven Japan. Starting May 26, 2026, seven original food items, including melon pan cream puffs and pudding, will be released at Seven-Eleven stores nationwide. The products focus on 'texture' to reflect the character's fluffy world. Concurrent campaigns including receipt lotteries for exclusive goods and SNS promotions will also be held.
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- 📰 Published: May 18, 2026 at 19:00
- 🔍 Collected: May 18, 2026 at 10:31
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CHOCOLATE Inc. (Shibuya, Tokyo; CEO Yusuke Watanabe) is pleased to announce a collaboration between Puppet Sunsun, a character from the land of 'Tuuhoku,' and Seven-Eleven Japan (Chiyoda, Tokyo; President Tomohiro Akutsu). A total of seven original products, including bread and sweets, will be available at Seven-Eleven stores starting May 26.
This collaboration features sweets designed to offer unique textures under the keyword 'Fluffy♪'—a hallmark of Sunsun's character. Highlights include 'Sunsun's Fluffy Cream Melon Pan Chou' and 'Sunsun's Fluffy Cream Pudding.' The lineup also includes savory options like 'Sunsun & Non-non's Nakayoshi Roll' and 'Sunsun's Very Delicious Napolitan Roll.'
In addition to the food items, the collaboration includes multiple promotional activities: a receipt lottery campaign where customers can win limited-edition prizes by entering serial numbers from their purchases, the 'Happy Kuji' lottery with no losing tickets, and SNS follow & quote post campaigns.
### Product Lineup (Tax Included Prices):
- **Sunsun's Fluffy Cream Melon Pan Chou**: A cream puff with a melon pan-like crust filled with melon custard whipped cream. (280.80 yen)
- **Sunsun's Fluffy Cream Pudding**: A smooth pudding topped with fluffy whipped cream. (321.84 yen)
- **Sunsun's Fluffy Marshmallow Daifuku Blueberry**: A soft, marshmallow-like mochi filled with milk cream and blueberry sauce. (183.60 yen)
- **Sunsun's White Dorayaki with Choco Banana Cream**: A chewy white dorayaki pancake with chocolate-chip banana cream. (246.24 yen)
- **Sunsun & Non-non's Nakayoshi Roll**: A split roll featuring sausage-corn and egg-bacon fillings. (203.04 yen)
- **Sunsun's Fluffy Twisted Donut**: A twisted donut coated in syrup and colorful sprinkles. (203.04 yen)
- **Sunsun's Very Delicious Napolitan Roll**: A hearty roll filled with Napolitan spaghetti. (278.64 yen)
### Campaign Details:
- **Receipt Lottery**: Running from May 27 to June 6. Customers earn one serial number for every 100 yen (tax incl.) spent on target items. Prizes include 'BIG Cushions' and 'Original Tote Bags.'
- **Special Site**: https://www.sej.co.jp/cmp/ppss2605/
This collaboration features sweets designed to offer unique textures under the keyword 'Fluffy♪'—a hallmark of Sunsun's character. Highlights include 'Sunsun's Fluffy Cream Melon Pan Chou' and 'Sunsun's Fluffy Cream Pudding.' The lineup also includes savory options like 'Sunsun & Non-non's Nakayoshi Roll' and 'Sunsun's Very Delicious Napolitan Roll.'
In addition to the food items, the collaboration includes multiple promotional activities: a receipt lottery campaign where customers can win limited-edition prizes by entering serial numbers from their purchases, the 'Happy Kuji' lottery with no losing tickets, and SNS follow & quote post campaigns.
### Product Lineup (Tax Included Prices):
- **Sunsun's Fluffy Cream Melon Pan Chou**: A cream puff with a melon pan-like crust filled with melon custard whipped cream. (280.80 yen)
- **Sunsun's Fluffy Cream Pudding**: A smooth pudding topped with fluffy whipped cream. (321.84 yen)
- **Sunsun's Fluffy Marshmallow Daifuku Blueberry**: A soft, marshmallow-like mochi filled with milk cream and blueberry sauce. (183.60 yen)
- **Sunsun's White Dorayaki with Choco Banana Cream**: A chewy white dorayaki pancake with chocolate-chip banana cream. (246.24 yen)
- **Sunsun & Non-non's Nakayoshi Roll**: A split roll featuring sausage-corn and egg-bacon fillings. (203.04 yen)
- **Sunsun's Fluffy Twisted Donut**: A twisted donut coated in syrup and colorful sprinkles. (203.04 yen)
- **Sunsun's Very Delicious Napolitan Roll**: A hearty roll filled with Napolitan spaghetti. (278.64 yen)
### Campaign Details:
- **Receipt Lottery**: Running from May 27 to June 6. Customers earn one serial number for every 100 yen (tax incl.) spent on target items. Prizes include 'BIG Cushions' and 'Original Tote Bags.'
- **Special Site**: https://www.sej.co.jp/cmp/ppss2605/
FAQ
Where can I buy Puppet Sunsun collaboration items?
They are available at Seven-Eleven stores nationwide across Japan, though some items are not sold in Okinawa. Check the official campaign site for details.
What are the prizes for the receipt campaign?
Prizes include a 'BIG cushion' featuring the characters, original tote bags, and other special items via a lottery system using receipt serial numbers.
How long is the collaboration active?
Products launch on May 26, 2026. The receipt campaign runs from May 27 to June 6, 2026.