Centric Software Unveils Centric AI Studio, an AI-Powered Solution Specialized for Product Development

Centric Software has launched Centric AI Studio, a generative AI platform integrated with PLM for the consumer goods industry. It supports the entire lifecycle from concept to market, accelerating decision-making and operational efficiency.
新製品NQ 88/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: May 25, 2026 at 19:30
  • 🔍 Collected: May 25, 2026 at 11:01
  • 🤖 AI Analyzed: May 28, 2026 at 12:41 (73h 39m after Collected)
May 21, 2026, Campbell, California

Centric Software® has announced the launch of Centric AI Studio™, a new generative AI platform designed to transform the way consumer goods companies plan, develop, and launch products.

Centric AI Studio is a specialized AI solution built upon Centric Software’s platform that supports everything from product concept creation to market delivery. By directly integrating AI into daily workflows, it accelerates decision-making and productization processes across planning, design, merchandising, sourcing, and e-commerce.

While traditional standalone AI tools may speed up image generation, they often fail to connect with product information, approval flows, and cross-departmental processes. In contrast, Centric AI Studio is fully integrated with Centric PLM™, allowing AI-generated content to be linked directly to trusted product data and formal approval workflows.

Vincent Picou, Chief AI Officer at Centric Software, stated: "Centric AI Studio allows companies to evolve beyond 'experimental AI' to AI-integrated product development. By connecting AI outputs directly with trusted data and processes in Centric PLM, enterprises can optimize their entire product lifecycle."

Key supported tasks include:
- Rapid generation of product sketches, design ideas, and colorways.
- Visualization of products and materials from the earliest development stages.
- Reduction of photo shoot overhead through AI-generated promotional and lifestyle imagery.
- Leveraging AI in conjunction with real-time PLM data and approval processes.

By embedding AI directly into the development workflow, companies can shift from a sequential to a parallel process. This enables earlier reviews and approvals, reducing re-work and increasing time-to-market speed. The solution is available for fashion, luxury, cosmetics, and food sectors, and is already adopted by brands such as GANT and g-lab.

FAQ

Centric AI Studioとはどのような製品ですか?

消費財業界の商品企画・開発・市場投入プロセスに特化した、生成AI搭載のプラットフォームです。

従来のAI画像生成ツールとの最大の違いは何ですか?

Centric PLMと完全統合されており、信頼できる商品データや社内の承認ワークフローとAI生成コンテンツを直接結び付けられる点です。

どのような業務を支援できますか?

デザイン案の高速生成、素材のビジュアル化、販促用画像の生成による撮影コスト削減、サプライヤーとのコラボレーションなどを支援します。

導入による業務プロセスの変化はありますか?

従来の「直列型」プロセスから、各部門がリアルタイムにデータを共有する「並列型」プロセスへの移行が可能になり、手戻りを削減します。

どのような業界が対象ですか?

ファッション、アパレル、ラグジュアリー、化粧品、食品・飲料、総合小売など、幅広い消費財業界が対象です。