Calbee Potato Co., Ltd. (Headquarters: Obihiro City, Hokkaido; President and Representative Director: Kazuya Tazaki) will launch a new product, "Potato Salad Base Plain," which allows for easy homemade potato salad, nationwide on September 1, 2026 (Tue).

"Potato Salad Base Plain" Package

◆Background of Launch

Potato salad is a staple home-style potato dish, ranking alongside curry rice, stew, and nikujaga (※1). However, it is also a dish with a high cooking hurdle, with many steps and time-consuming preparation, and the outcome can vary depending on the condition of the potatoes.

With this in mind, we are launching a product that allows anyone to easily make potato salad simply by mixing it with hot or cold water, their preferred ingredients, and seasonings. It uses flaked Hokkaido-grown potatoes, eliminating the need for tedious peeling, cooking, and mashing. Cooking is possible in a short time without using a stove or microwave.

Furthermore, one bag makes enough potato salad for about 4 potatoes, and the package has a zipper, so you can use only the amount you need, when you need it. It is useful for adding an extra dish on busy days and can be used in a wide range of situations.

Calbee Potato will continue to create new value for potatoes and aim to enable producers to farm with peace of mind.

◆Product Features

1 Easy preparation by simply mixing with hot or cold water

Add "Potato Salad Base Plain" to a bowl with hot or cold water, mix, and then add your favorite ingredients and seasonings. Anyone can easily make potato salad without using a stove or microwave.

2 Hokkaido-grown potatoes as they are, in flake form

Made with 100% Hokkaido-grown potatoes, you can enjoy the original flavor of potatoes. Since it is an unseasoned plain type, it can be used not only as mashed potatoes but also for a wide range of arrangements such as "croquettes" and "imomochi" (rice cakes made with potato).

3 Room temperature storage possible, convenient for stocking up

It can be stored at room temperature for a long time, making it useful for emergency preparedness and as a pantry staple.

◆Reference Material

※1 [Frequency of Homemade Potato Dishes]

Survey by Calbee Potato: March 2023 quantitative survey of 506 women who cook potato dishes

Frequency of Homemade Potato Dishes

◆Product Overview

Product Name

Potato Salad Base Plain

Contents

120g

Price

Open

Release Date

September 1, 2026 (Tue)

Sales Area

Nationwide

* The start of sales may vary depending on the retail store. * Some stores may not carry this product or may be sold out.

◆How to Make Potato Salad (approx. 2 servings)

Recipe

◆Arrangement Recipes

Crispy Croquettes Potato Cheese Oyaki

FACT BOX

  • Source: PR TIMES
  • Category: 新商品発売