Nishinippon Shimbun and Japan Airlines to Release "Yasashii Ryokatsu Note," a Travel Diary for Brain Health, on July 1

Nishinippon Shimbun Co., Ltd. (Headquarters: Fukuoka City, President: Daisuke Tagawa) and Japan Airlines Co., Ltd. (Headquarters: Tokyo, President: Mitsuko Torii, hereinafter "JAL") have jointly produced "Yasashii Ryokatsu Note," a travel diary designed to promote brain activation (noukatsu) through travel. It will be released on July 1, 2026 (Wed.) as part of the "JAL Furusato Project" (*1).

In recent years, with the extension of average life expectancy, we have entered the "100-year life era." Along with the growing interest in "well-being" to live a long old age healthily and true to oneself, "noukatsu" to prevent cognitive decline is also gaining popularity. This product focuses on the preventive effect of travel on cognitive decline (*2) and is designed so that the process from planning to reminiscing about the trip itself becomes a brain workout, by enabling users to write down plans before the trip, records during the trip, and reflections on episodes after the trip.

Furthermore, it is structured to be enjoyable and habitual, including one-point advice and regional columns based on the knowledge of "JAL Furusato Ambassadors" (*3) residing throughout Japan.

In addition, during the production process, we conducted interviews with people living with dementia and their caregivers with the cooperation of the Fukuoka City Dementia Friendly Center, and reflected their voices in the product. By aiming for a design that is gentle for people with dementia, we are pursuing a design that is easy for everyone to use.

Nishinippon Shimbun has been developing the "Noukatsu Shimbun Project" (*4) since 2021, aiming to achieve well-being for seniors, and has been working on promoting noukatsu and developing health-related products for seniors.

JAL aims to realize a "society where travel is not given up" and improve a spiritually rich society and well-being through mobility, through the production of the "Fly Again Project" (*5) and "Beyond Guide" (*6).

Through the "Fukuoka 100 Lab Meetup!" (*7), a project hosted by Fukuoka City looking ahead to the 100-year life era, the shared vision of "healthy living for seniors" and "travel that no one gives up" deeply resonated, leading to the joint production of this product.

Through this initiative, we aim to contribute not only to health promotion and social participation through travel, but also to the extension of healthy life expectancy and the creation of relationships and connections with local communities. We will continue to contribute to the realization of a sustainable society where everyone can enjoy mobility healthily and to the improvement of well-being in local communities.

Ambassador Column: Page for looking back on memories

Features of this Product

1 Includes JAL Furusato Ambassador Columns

In addition to one-point advice for comfortable travel, the country is divided into four regions, and "JAL Furusato Ambassadors" pick and introduce recommended spots, gourmet food, and souvenirs. It is packed with real information that only cabin attendants living in the area know.

2 Easy-to-continue format with question-based entry fields

Simply answering questions completes the travel record, eliminating concerns about not being able to write or not being able to continue. The format is easy to continue even for those who are not good at keeping records.

3 Content focused on recalling episodes

We have focused on content that allows users to write down episodes and their emotions at the time, so that they can vividly recall the scenes of their travels each time they reread it. It supports looking back on irreplaceable travel memories and gently supports the journey of a spiritually rich life.

"Yasashii Ryokatsu Note" Product Overview

● Product Specifications/Size: A5 (W148.5 x H210mm, with cover), Number of pages: 78 pages (for 6 trips)

● Product Price: 2,380 yen (tax included, shipping not included)

● Sales Locations: EC sites such as Amazon and Nishinippon Shimbun Select Mall, or by phone order (092-558-8127: Weekdays 10:00-17:00)

● Product Introduction URL: https://noukatsu-shimbun.jp/2026/06/30/32377/

(*1) A project by the JAL Group that aims to revitalize local communities and economies by promoting various initiatives that respond to the diversifying needs of regions. (*2) Hiroshi Tsuji et al. | Types and number of hobbies in the elderly and onset of dementia: JAGES 6-year longitudinal study 2020 (*3) Cabin attendants who wish to work for regional revitalization. They relocate to their hometowns or regions they have ties to, and utilize their acquired knowledge to engage in activities such as creating content utilizing regional resources and developing products to solve regional issues. (*4) A project started by Nishinippon Shimbun in 2021, aiming to achieve well-being for seniors. In addition to publishing brain training problems in the morning edition and on its website, it is also provided to approximately 20 local newspapers. It has been engaged in the promotion and enlightenment of noukatsu and the development of health-related products for seniors, and received the Newspaper Management Award in 2024. (*5) "Fly Again Project" URL: https://www.youtube.com/watch?v=lvkuRn1vhT0 (*6) Press release dated May 30, 2025 | Produced "Beyond Guide," a handbook for those who feel anxious about travel https://press.jal.co.jp/ja/release/202505/008843.html (*7) A co-creation platform for promoting "Fukuoka 100," which aims to create a society where everyone can be healthy in mind and body and play an active role in their own way, looking ahead to the 100-year life era, with all of Fukuoka (industry, academia, government, and citizens).

[Inquiries regarding this matter]

Nishinippon Shimbun Co., Ltd. Media Business Bureau, Media Business Department (Noukatsu Shimbun Secretariat)

Email address: np_noukatsu@nishinippon-np.jp

Japan Airlines Co., Ltd. Public Relations Department 03-5460-3105