71.2% of Homeowners 'Don't Know How Much Their Home Would Sell For' — 67.6% Recognize 'Selling Without Knowing Market Price Leads to Loss', Survey of 278 People Reveals 'Gap Between Awareness and Action'

A survey by Buzzbait Inc. reveals that 71.2% of homeowners do not know their home's market value, and 70.9% have never checked it. While they recognize the risk of not knowing the market price, a gap between awareness and action remains a challenge.
financeNQ 49/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: May 28, 2026 at 09:50
  • 🔍 Collected: June 1, 2026 at 00:51 (87h 1m after Published)
  • 🤖 AI Analyzed: June 1, 2026 at 23:44 (22h 52m after Collected)
The real estate market price information site 'How Much Did It Sell For? Real Estate Market Price Map,' operated by Buzzbait Inc., conducted an 'Awareness Survey on Home Sale Market Prices' targeting 278 homeowners nationwide. The results revealed that while 67.6% recognize that 'selling without knowing the market price leads to a loss,' 71.2% answered that they 'do not know how much their home would sell for,' and 70.9% have 'never checked their home's sale market price,' highlighting a significant gap between risk awareness and actual behavior. The survey showed a strong trend that detached house owners are less likely to know the market price, with 75.2% of them answering they 'do not know how much it would sell for.' While 'no plans to sell' was the most common reason for not checking, psychological and informational barriers such as 'it's a hassle,' 'don't know how to check,' and 'don't want to contact real estate companies' also account for a non-negligible percentage. The survey suggests the importance of an environment where people can easily check market prices without contacting agents, utilizing data from the Ministry of Land, Infrastructure, Transport and Tourism.

FAQ

Why is it difficult to know the market price for detached houses?

Because factors like land shape, road access, and building age vary for every property, making comparisons difficult.