Sweets featuring the "Fairy of the Snow," the Long-tailed Tit. New "Shimaenaga Family Baton Macaron (Milk Flavor)" made with Hokkaido milk now on sale.
Key facts
- Sweets featuring the "Fairy of the Snow," the Long-tailed Tit. New "Shimaenaga Family Baton Macaron (Milk Flavor)" made with Hokkaido milk now on sale.
- The second installment of the "Shimaenaga Family" series, featuring the adorable long-tailed tit, has been released. These baton-shaped macarons are made with Hokkaido milk and decorated with cute illustrations of the Shimaenaga family.
- Source: PR Times
- Date: March 30, 2026
Direct answer
The second installment of the "Shimaenaga Family" series, featuring the adorable long-tailed tit, has been released. These baton-shaped macarons are made with Hokkaido milk and decorated with cute illustrations of the Shimaenaga family.
- Citation
- Sweets featuring the "Fairy of the Snow," the Long-tailed Tit. New "Shimaenaga Family Baton Macaron (Milk Flavor)" made with Hokkaido milk now on sale. (March 30, 2026), PR Times
- Source
- PR Times
- Date
- March 30, 2026
The second installment of the "Shimaenaga Family" series, featuring the adorable long-tailed tit, has been released. These baton-shaped macarons are made with Hokkaido milk and decorated with cute illustrations of the Shimaenaga family.
📋 Article Processing Timeline
- 📰 Published: March 30, 2026 at 23:30
- 🔍 Collected: March 30, 2026 at 22:56
- 🤖 AI Analyzed: June 2, 2026 at 13:02 (1526h 6m after Collected)
The second installment of the "Shimaenaga Family" series, featuring the long-tailed tit, also known as the "Fairy of the Snow"!
Introducing the "Shimaenaga Family Baton Macaron (Milk Flavor)," a crispy baked macaron featuring cute illustrations of the long-tailed tit.
The macaron dough is made using milk from Hokkaido. It is piped into a baton shape and baked slowly.
Along with a light, crispy texture, the gentle aroma of milk spreads softly.
The surface is printed with adorable illustrations of the Shimaenaga family. There are 5 different designs in total.
(*Due to random packaging, you may receive multiple items with the same design.)
A little story behind the Shimaenaga Family
High up in a large tree somewhere in Hokkaido.
A family of pure white, fluffy long-tailed tits lives there.
Shimachun, Papa Shimae, and Mama Shimae.
The little happiness gathered by this small family.
The "Shimaenaga Family" sweets were born by layering each of those moments.
When they reach your palm,
we hope this family's little happiness reaches you along with them.
Perfect as a souvenir for family and friends, or as a memory of your trip to Hokkaido. Please enjoy these Shimaenaga Family baton macarons that you'll want to take home with you.
Product Overview
Product Name:
Shimaenaga Family Baton Macaron (Milk Flavor) (8 pieces)
Release Date: Friday, April 3, 2026
Price: 1,404 yen (tax included)
Sales Locations: New Chitose Airport, Hokkaido souvenir shops, roadside stations (Michi-no-Eki), etc.
The "Shimaenaga Family" series also offers "Katanuki Baum" (die-cut baumkuchen) shaped like long-tailed tits. You can enjoy sweets featuring the adorable long-tailed tit in various forms.
Shimachun Katanuki Baum (Milk Flavor)
648 yen (tax included)
Papa Shimae Katanuki Baum (Coffee Milk Flavor)
648 yen (tax included)
Mama Shimae Katanuki Baum (Strawberry Milk Flavor)
648 yen (tax included)
FAQ
What is the name of the new macaron product featuring the long-tailed tit launched on April 3, 2026?
The new product is called the Shimaenaga Family Baton Macaron (Milk Flavor), launched on Friday, April 3, 2026, and features illustrations of the long-tailed tit.
Which region's milk is used in the dough of the Shimaenaga Family Baton Macaron?
The macaron dough is made using milk from Hokkaido, contributing to its gentle aroma and light, crispy texture.
How many different illustrated designs are featured on the Shimaenaga Family Baton Macarons?
There are 5 different adorable illustrations of the Shimaenaga family printed on the macarons, though packaging is random and may include duplicates.
Where can customers purchase the Shimaenaga Family Baton Macaron (Milk Flavor)?
The macarons are available at New Chitose Airport, Hokkaido souvenir shops, and roadside stations known as Michi-no-Eki.
What is the price and quantity included in the Shimaenaga Family Baton Macaron (Milk Flavor) package?
Priced at 1,404 yen including tax, the package contains 8 pieces of baton-shaped milk-flavored macarons.