Grand Opening of 'Mrs.BAGEL', a New Brand Offering the Highly Talked-About 'Korean-Style Bagels'!!
BRISK STAND Co., Ltd., operator of a popular gourmet burger shop, will open 'Mrs.BAGEL', a new Korean-style bagel specialty brand, in Machida, Tokyo, on April 16, 2026.
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- 📰 Published: April 6, 2026 at 20:00
- 🔍 Collected: April 6, 2026 at 11:30
- 🤖 AI Analyzed: April 21, 2026 at 01:32 (350h 2m after Collected)
BRISK STAND Co., Ltd. (Headquarters: Adachi-ku, Tokyo / CEO: Kenta Iwamura), which operates the gourmet hamburger shop 'BRISK STAND'—holder of the title of Japan's best and garnering nationwide attention with the catchphrase 'Bite into Japanese cuisine!'—will open its new brand, the Korean-style bagel shop 'Mrs.BAGEL', in Haramachida, Machida City, Tokyo on Thursday, April 16, 2026.
## What is Mrs.BAGEL?
With the catchphrase 'One Bite, One for Happiness' (Fulfilling the stomach, fulfilling the heart), Mrs.BAGEL is a Korean-style bagel brand that delivers not only a commitment to ingredients and taste, but also a feeling of excitement and a unique atmosphere that can only be experienced right there.
We value the idea of bringing pleasant stimulation and healing to your daily life through food, going beyond just 'delicious' to ensure that the moment remains in your heart.
What we are aiming for is not simply a 'place that serves meals'.
It's a place where you can drop by during your busy days and catch your breath for a moment.
We cherish providing such a moment where you can value your own time.
The bagels we offer are based on the popular Korean-style bagels, finished with a moderately fragrant and toasted outside and a chewy texture on the inside. We luxuriously sandwich ingredients that bring out the charm of the materials, such as chicken breast and carrot rapées, designed so you can enjoy different textures and flavors with every bite.
Furthermore, at Mrs.BAGEL, we emphasize an experience that can be enjoyed not just through taste, but through all five senses—space, aroma, sound, and touch. Within a space that fuses the tranquility of London with the brightness of Southern France, we have designed an 'experience' for our customers that includes the time spent choosing a bagel and the moment you smell the freshly baked aroma.
We do not consider eating as an 'act to fill up', but as an opportunity to compose one's mind in everyday life and become a little more positive.
It is a place you want to casually drop by in your ordinary daily life, not just for special occasions.
And we aim to continue being a presence that makes you naturally think, 'I want to come back again.'
Mrs.BAGEL will continue to strive to be a brand that customers can enjoy through the entire experience of tasting, spending time, and everything in between.
## Another Story
## What is Mrs.BAGEL?
With the catchphrase 'One Bite, One for Happiness' (Fulfilling the stomach, fulfilling the heart), Mrs.BAGEL is a Korean-style bagel brand that delivers not only a commitment to ingredients and taste, but also a feeling of excitement and a unique atmosphere that can only be experienced right there.
We value the idea of bringing pleasant stimulation and healing to your daily life through food, going beyond just 'delicious' to ensure that the moment remains in your heart.
What we are aiming for is not simply a 'place that serves meals'.
It's a place where you can drop by during your busy days and catch your breath for a moment.
We cherish providing such a moment where you can value your own time.
The bagels we offer are based on the popular Korean-style bagels, finished with a moderately fragrant and toasted outside and a chewy texture on the inside. We luxuriously sandwich ingredients that bring out the charm of the materials, such as chicken breast and carrot rapées, designed so you can enjoy different textures and flavors with every bite.
Furthermore, at Mrs.BAGEL, we emphasize an experience that can be enjoyed not just through taste, but through all five senses—space, aroma, sound, and touch. Within a space that fuses the tranquility of London with the brightness of Southern France, we have designed an 'experience' for our customers that includes the time spent choosing a bagel and the moment you smell the freshly baked aroma.
We do not consider eating as an 'act to fill up', but as an opportunity to compose one's mind in everyday life and become a little more positive.
It is a place you want to casually drop by in your ordinary daily life, not just for special occasions.
And we aim to continue being a presence that makes you naturally think, 'I want to come back again.'
Mrs.BAGEL will continue to strive to be a brand that customers can enjoy through the entire experience of tasting, spending time, and everything in between.
## Another Story