Oshikatsu App 'Oshibana' with 1.1 Million DLs Primarily Among Gen Alpha & Z Officially Releases 'Question Box'!

Key facts

  • Oshikatsu App 'Oshibana' with 1.1 Million DLs Primarily Among Gen Alpha & Z Officially Releases 'Question Box'!
  • Booklista Co., Ltd. has officially launched the 'Question Box' feature in its Oshikatsu app 'Oshibana' to let users anonymously discuss fandom issues and alleviate loneliness.
  • Source: PR Times
  • Date: April 3, 2026

Direct answer

Booklista Co., Ltd. has officially launched the 'Question Box' feature in its Oshikatsu app 'Oshibana' to let users anonymously discuss fandom issues and alleviate loneliness.

Citation
Oshikatsu App 'Oshibana' with 1.1 Million DLs Primarily Among Gen Alpha & Z Officially Releases 'Question Box'! (April 3, 2026), PR Times
Source
PR Times
Date
April 3, 2026
Booklista Co., Ltd. has officially launched the 'Question Box' feature in its Oshikatsu app 'Oshibana' to let users anonymously discuss fandom issues and alleviate loneliness.
新製品NQ 84/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: April 3, 2026 at 22:00
  • 🔍 Collected: April 3, 2026 at 17:10
  • 🤖 AI Analyzed: April 21, 2026 at 04:34 (419h 23m after Collected)
Booklista Co., Ltd. (Headquarters: Minato-ku, Tokyo; CEO: Shigeru Murata; hereinafter 'Booklista') has officially released the 'Question Box', a place to anonymously exchange information and inner thoughts related to Oshikatsu (fandom activities), which had been in beta testing since late December 2025, in the 'Oshikatsu App Oshibana' (hereinafter 'Oshikatsu App Oshibana').

After releasing the beta version for value verification, the 'Question Box' underwent repeated updates based on actual user data and qualitative feedback. It has now been officially released as it exceeded the standard metrics for feature continuation.

・Development Background: Eliminating the 'Loneliness of Oshikatsu'

According to an independent survey by the Oshikatsu App Oshibana, having multiple favorites is now the norm, with 29.4% of users having 10 to 25 oshis, and 3.7% having over 100 oshis (*1). Users who enjoy Oshikatsu spend more than 30 hours a week, averaging about 6 hours a day on these activities (*2), making Oshikatsu an important and established part of their daily lives.

On the other hand, many voices like the following were received from users in their teens and 20s (especially students) who enjoy Oshikatsu:

・'I want to talk about my oshi, but I have no one around to talk to.'
・'I want to easily ask questions and seek advice without revealing personal information.'
・'I don't want to post specific interpretations and get bashed.'
・'I don't want to face prejudice based on age or gender.'

As Oshikatsu continues to diversify, the 'Question Box' was designed and developed as a feature to solve these newly surfaced challenges.

*1 Source: [Survey of people doing Oshikatsu] How many oshis do you have? 41% of the total have 10 or more! 14% say 'I only have one oshi'

FAQ

What is the name of the company that developed the Oshikatsu App Oshibana and where is its headquarters located?

Booklista Co., Ltd. developed the Oshikatsu App Oshibana, and its headquarters is located in Minato-ku, Tokyo.

When did Booklista begin beta testing the 'Question Box' feature in the Oshikatsu App Oshibana and when was it officially released?

Booklista began beta testing the 'Question Box' feature in late December 2025 and officially released it after meeting feature continuation metrics.

How many downloads has the Oshikatsu App Oshibana achieved and which demographic groups primarily use it?

The Oshikatsu App Oshibana has reached 1.1 million downloads and is primarily used by Gen Alpha and Gen Z users.

According to Booklista's survey, what percentage of Oshikatsu App Oshibana users have between 10 and 25 oshis and how many have over 100?

29.4% of Oshikatsu App Oshibana users have between 10 and 25 oshis, while 3.7% of users have over 100 oshis.

What specific user concerns did the 'Question Box' feature aim to address based on feedback from teenage and young adult fans?

The 'Question Box' addressed concerns like not having someone to talk to about oshis, fear of harassment, and wanting to ask questions anonymously without revealing personal information.