Estore ShopServe Decides to Host 'Net Shop Grand Prix 2026'!

Estore Inc. (Location: Minato-ku, Tokyo; Representative Director CEO: Kenji Yamamura), a group company of BASE Inc., which operates the companion-type online shop building system "Estore ShopServe," has decided to host the "Net Shop Grand Prix 2026" award for stores using its service.

Accordingly, a special website was launched on Wednesday, April 1, 2026, featuring an overview of the award, award categories, and interview articles with past winning stores.
Special Website: https://estore.jp/award/2026

The results for the previous year's "Net Shop Grand Prix 2025" are currently being compiled, with an announcement scheduled for around May 2026.

◯ What is the "Net Shop Grand Prix"?
The Net Shop Grand Prix (※) is an award that recognizes stores using "Estore ShopServe" that rank first in various categories based on performance indicators such as sales amount and number of orders. Since its inception in 2009, a total of 1,636 stores have received awards.
※ "Net Shop Grand Prix" is a registered trademark of Estore Inc.

◼︎ "Net Shop Grand Prix 2026" Overview

Performance aggregation period: April 1, 2026 (Wednesday) - March 31, 2027 (Wednesday)

Results announcement: Around May 2027

＜Main Categories and Selection Criteria for "Net Shop Grand Prix 2026"＞

Grand Prix: Store with the highest sales

Bestseller Award: Store with the most orders

Best Repeat Award: Store with the most repeat orders

Newcomer Award: Store with the highest sales among those newly opened during the eligible period

Each Genre Award: The store with the highest sales amount and the store with the most orders in each of 41 genres (total 82 stores)

※ Content may be added or changed in the future.

◼︎ Award-winning store interviews also available

The special website is sequentially publishing interview articles with stores that have previously won the "Net Shop Grand Prix." These articles introduce the philosophies each store values in their daily operations and how they have leveraged their awards to enhance brand value and achieve business growth.

＼ Currently published interview articles ／

Skynet Inc. "Takumi Honpo"
— Continuously challenging with 15 consecutive years of award recognition as a weapon

https://estore.jp/award/2025/interview/takumihonpo.html

Mishima Shoji Co., Ltd. "B-Style"
— The "meddlesome" sincerity that generates an overwhelming repeat rate Mishima Shoji's revolution in medical food, walking alongside customers

https://estore.jp/award/2025/interview/b-style.html

Kurusu Yoranen Co., Ltd. "Phalaenopsis Orchid Specialty Store Ranya"
— From 100% wholesale to 80% EC sales Kurusu Yoranen's trust and future gained through the "Net Shop Grand Prix"

https://estore.jp/award/2025/interview/ranya.html

Dolls Inc. "MAYLA"
— Humanity and sensibility honed to "deliver dreams" The story of warmth embodied in MAYLA's office and products

https://estore.jp/award/2025/interview/mayla.html

Sankyo Business Co., Ltd. "Nino Y Nina"
— Not just design, but sincerity in unseen parts. Nino Y Nina's earnest backpack making, fulfilling children's "likes" and parents' "peace of mind"

https://estore.jp/award/2025/interview/nino-y-nina.html

"Estore ShopServe" will continue in 2026 to honor stores that have accumulated achievements through daily operations, and by widely disseminating their initiatives and success stories, contribute to the revitalization of the entire online shop industry.

End

◯ About "Estore ShopServe" https://shopserve.estore.jp

"Estore ShopServe" is a companion-type online shop building system that supports businesses from launch to operation and growth. It provides services to a wide range of companies, from small and medium-sized to large enterprises nationwide. Its features include a system design with high stability and flexibility, operation support by dedicated support staff, and an environment that supports store growth and efficient operation, such as strengthening repeat customer measures utilizing CRM functions. Furthermore, it boasts one of the industry's highest levels of APIs, allowing direct integration with various external tools and services, enabling flexible expansion without additional custom development.

【Company Profile】

Company Name: Estore Corporation

Representative: Kenji Yamamura, Representative Director CEO

Location: Midtown Tower, 9-7-1 Akasaka, Minato-ku, Tokyo 107-6205

Established: February 17, 1999

Capital: 100 million yen

URL: https://estore.jp

Business Activities: Companion-type online shop building system "Estore ShopServe"

Affiliated Company: BASE Inc.

Estore Inc. is a wholly-owned subsidiary of BASE Inc.

＜About BASE Inc.＞

Company Name: BASE, Inc.

Securities Code: 4477 (TSE Growth)

Representative: Yuta Tsuruoka, Representative Director CEO

Location: Sumitomo Fudosan Roppongi Grand Tower 37F, 3-2-1 Roppongi, Minato-ku, Tokyo 106-6237

Established: December 11, 2012

Capital: 8,847,540,000 yen (as of December 31, 2025)

URL: https://binc.jp

Business Activities: Planning, development, and operation of online shop creation service "BASE," buyer-oriented shopping service "Pay ID," and fundraising service "YELL BANK"

Affiliated Companies: PAY Inc., want.jp Inc., Estore Inc.