Bijuu Co., Ltd. (Headquarters: Kyoto City, Kyoto Prefecture; CEO: Hiroaki Sakai), which manufactures and sells Kyoto's famous sweets such as "Tsubuan-iri Nama Yatsuhashi Otabe" and "Kyo Baum," will launch a new baumkuchen at atelier Kyo Baum, which it operates in Minami Ward, Kyoto City, starting Friday, April 3, 2026.
The new product, "Lemon Tea Baum Mini," combines a dough mixed with crushed Earl Grey tea leaves and a lemon juice fondant (sugar glaze) to achieve a lemon tea-like aftertaste. atelier Kyo Baum is expanding its popular mini-size lineup to offer easily enjoyable options to customers.
Product Features
1. Exquisite Finish with Spreading Tea and Lemon Flavors
The dough is generously mixed with crushed Earl Grey tea leaves and baked to a fragrant finish. Lemon juice is used for the final fondant (sugar glaze). The lemon's acidity enhances the tea's aroma, allowing you to enjoy the refreshing taste of lemon tea. It's a special treat for everyday moments.
2. Available in the Easy-to-Eat "mini series"
With the desire for customers to easily enjoy the popular "Earl Grey Baum" from "atelier Kyo Baum," this product is made into a palm-sized baumkuchen that is easy to eat without needing to be cut. It is recommended not only as a treat for yourself but also as a small everyday gift or a present for close friends.
3. Expanded "mini series" for More Choices
With the addition of "Lemon Tea Baum Mini," the "mini series" permanently sold exclusively at atelier Kyo Baum will now have a lineup of three types. The new flavor joins the existing "Kyo Baum Mini" and "Coffee Baum Mini," offering customers visiting atelier Kyo Baum the pleasure of choosing according to their mood or preference.
Product Name
Lemon Tea Baum Mini
Price
756 yen (tax included)
Release Date
Friday, April 3, 2026
Sales Location
atelier Kyo Baum 1st floor "Main Shop"
Development Background and Commitment
・Born from the Popular Standard Product "Earl Grey Baum"
The base for "Lemon Tea Baum Mini" is the highly popular "Earl Grey Baum" from atelier Kyo Baum. It is a soft baumkuchen made by generously mixing crushed fragrant Earl Grey tea leaves into a dough using Hokkaido-produced wheat flour and baking it. After its limited release in December 2024, it gained support for its excellent aroma and became a standard product. To allow customers to enjoy this popular flavor more easily and from a new perspective, "Lemon Tea Baum Mini" was developed.
・Challenge of "Harmony" between Lemon and Tea
The biggest challenge in development was balancing the tea and lemon. Lemon has a more distinct taste compared to tea, so depending on how they are combined, it can overpower the delicate aroma of the tea. We repeatedly prototyped the blend of lemon juice used in the fondant (sugar glaze) to find the optimal balance, aiming to evoke a refreshing lemon tea while still appreciating the original aroma of the tea.
・Background of the Birth of "Lemon Tea" Flavor
When developing the current "Earl Grey Baum," "lemon tea" was one of the flavors we experimented with among many candidates, such as milk tea. We continued development with the desire to complete a flavor by combining different elements, leading to the launch of this "Lemon Tea Baum Mini."
atelier Kyo Baum Limited "mini series"
The "mini series" is an exclusive product line available only at the confectionery museum "atelier Kyo Baum." It features convenient, portable sizes that do not require cutting. With the addition of "Lemon Tea Baum Mini," there will be a total of three types in the lineup.
【New Release】Lemon Tea Baum Mini 756 yen (tax included)
A refreshing baumkuchen with a harmonious blend of Earl Grey aroma and lemon acidity.
This baumkuchen is baked with fragrant Earl Grey tea leaves generously crushed and mixed into the dough. Lemon juice is used for the final fondant (sugar glaze). When the dough and fondant are eaten together, a refreshing lemon tea flavor spreads in your mouth.
Kyo Baum Mini
Made with carefully selected Kyoto-born ingredients, including Uji matcha from "Morihan," established in Tenpo 7, and Kyoto-produced soy milk. It is a moist and fluffy baumkuchen baked in multiple layers. Enjoy the contrast between the matcha dough and soy milk dough, made with carefully selected Kyoto ingredients, in a convenient size.
・1 piece 702 yen (tax included)
・2 pieces 1,404 yen (tax included)
・4 pieces 2,808 yen (tax included)
・8 pieces 5,616 yen (tax included)
*8-piece sets are available for pick-up 3 days after reservation.
Coffee Baum Mini 756 yen (tax included)
Espresso from specialty coffee shop "Unir" and crushed coffee beans are kneaded into the dough. Espresso is also used in the fondant (sugar glaze), condensing the aroma of coffee. It is a baumkuchen with a subtle coffee aroma.
*"Coffee Baum Mini" can also be purchased at "Unir" stores. Please check with "Unir" for availability.
【Store Information】
atelier Kyo Baum
Opened in November 2023 in Minami Ward, Kyoto City. It is Kyoto's largest confectionery museum, combining a shop, factory, and cafe, with features that evoke "Kyoto," "matcha," and "baumkuchen" throughout. Visitors can view the Kyo Baum manufacturing process for free from the factory tour path on the 2nd floor. Experience programs for baking mini matcha baumkuchen and seasonal events are also held.
〈Location〉 1 Nishikujo Takabatake-cho, Minami Ward, Kyoto City
〈Business Hours〉【1st floor shop・2nd floor factory tour】 10:00～18:00
【3rd floor cafe】 11:00～18:00 (L.O.17:30)
10:00～18:00 (L.O.17:30)
〈Closed〉No holidays
〈Phone〉075-585-3795
〈Official Site・SNS〉
・Official Site https://kyobaum.com/atelier/
・Instagram @kyo_baum
・X @kyo_baum
atelier Kyo Baum Exterior
Bijuu Co., Ltd.
Bijuu Co., Ltd. aims to expand its business beyond souvenir products such as "Tsubuan-iri Nama Yatsuhashi Otabe" and "Kyo Baum" into a wide range of food-related fields, continuously taking on new challenges.
Company Name: Bijuu Co., Ltd. Headquarters: 35-2 Nishikujo Takabatake-cho, Minami Ward, Kyoto City Established: 1965 (Founded 1938) URL: https://www.bijuu.co.jp/ Business Activities: Souvenir business / Theme park business / OEM business / Western confectionery brand business / Overseas business
Bijuu Co., Ltd. Main Brands
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- Source: PR TIMES
- Category: News