IPO Association Todoroki Adopts "b-growth Pro," a Matching Service for Outsourced Marketers Specializing in B2B Marketing

https://bgrowth.jp/case/todoroki

b-growth Inc. (Headquarters: Minato-ku, Tokyo; CEO: Tadashi Hishinuma; hereinafter "the Company") is pleased to announce that IPO Association Todoroki General Incorporated Association (Headquarters: Minato-ku, Tokyo; President: Hiroaki Kato; hereinafter "IPO Association Todoroki") has adopted "b-growth Pro," a matching service for outsourced marketers specializing in B2B marketing. By utilizing b-growth Pro, IPO Association Todoroki successfully produced multiple content pieces in a short period. This has enabled a multifaceted information dissemination system linking various channels such as PR TIMES, the company website, and email newsletters.

In light of these achievements, the Company will continue to strengthen collaborative efforts between both companies.

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Challenges in the marketing domain before b-growth Pro implementation

・Lacked marketing experience and was unable to prioritize measures

・Insufficient resources for content creation such as case studies and company brochures

・No existing operation for regular information dissemination, such as email distribution

Changes after b-growth Pro implementation

・Optimal marketing initiatives for the current budget and phase were clarified

・Assets dormant within the company, such as case studies and event/media appearance information, began to be continuously outputted

・Established a reproducible in-house marketing system through the introduction and operational design of an email distribution tool

Comment from Hiroaki Kato, Chairman and Representative Director, IPO Association Todoroki General Incorporated Association

Many companies possess unique strengths, such as in-house knowledge and formats. However, as businesses grow, decision-making often becomes self-centered, making it difficult to adopt new measures and perspectives.

Precisely because of such situations, I believe it is crucial to objectively review measures and perspectives that were not previously considered, from a third-party standpoint. b-growth does not view marketing measures individually but organizes the overall picture, clarifying "what to continue" and "what to review" at the current growth phase.

By organizing the overall picture, a state is created where executives can make their next decisions with conviction. Even just consulting once should provide significant value in terms of organizing the current situation and updating decision-making criteria.

Comment from Tadashi Hishinuma, CEO, b-growth Inc.

"Our company operates under the mission of 'achieving business growth through the fastest, most optimal, and best matching of businesses and marketers,' primarily supporting companies engaged in B2B businesses. IPO Association Todoroki, whom we supported this time, does not merely provide consulting for listing purposes; they combine investor and financial literacy perspectives to enhance the accuracy of matching investors with executives aiming for listing, thereby increasing the probability of IPO.

Mr. Kato, the representative, himself has successfully led multiple IPOs at companies he belonged to, providing highly detailed, hands-on support. We are very pleased to be able to assist IPO Association Todoroki's wonderful activities and indirectly support companies aiming for IPO.

Moving forward, our company will continue to elevate the Japanese marketing industry by matching companies facing challenges with experienced and accomplished marketers."

https://bgrowth.jp/case/todoroki

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Despite the absence of a marketing manager, multiple content pieces were successfully produced in a short period. A multifaceted information dissemination system linking PR TIMES, the company website, and email newsletters has been realized.

https://bgrowth.jp/case/todoroki

◆ Overview of b-growth Inc.

Company Name: b-growth Inc.

Head Office Address:

Shin Aoyama Building East Wing 7F, 1-1-1 Minami Aoyama, Minato-ku, Tokyo 107-0062

Representative: Tadashi Hishinuma, Representative Director CEO

Main Business Activities: B2B Marketing Support Business

Corporate Website: https://bgrowth.jp/

【B2B Business Executive Marketer Exclusive Community】

B2B Marketing Research Group: https://www.facebook.com/groups/966370787340691/

◆ Overview of IPO Association Todoroki General Incorporated Association

Company Name: IPO Association Todoroki General Incorporated Association

Head Office Address:

11F, 3-6-7 Kita Aoyama, Minato-ku, Tokyo 107-0061

Representative: Hiroaki Kato, Chairman and Representative Director

Main Business Activities: Promotion and enlightenment regarding IPOs, research and training on business management

Corporate Website: https://www.todorok-evolution.jp/

b-growth's Services

b-growth offers the following services to solve client challenges for B2B companies:

B2B Business Growth Support Service by Outsourced Marketers

b-growth Pro

Specialized Agent Service for B2B Marketers

b-growth Agent

Ad Operation Service Specialized for B2B Businesses

b-growth AdMaster

Content Creation Service Specialized for B2B Businesses

b-growth Creative

*We are always open to requests for interviews and various information provision from our company and members of the B2B Marketing Research Group, so please feel free to contact us.