NicoSuma | March 2026 Used Smartphone Sales and Purchase Ranking
Belong Co., Ltd., operator of the used smartphone sales and purchase service "NicoSuma," has announced its March 2026 rankings. The iPhone SE (3rd generation) (64GB) topped sales for the 10th consecutive month, while the iPhone SE (2nd generation) (64GB) led purchases for the 7th consecutive month, indicating a strong market for used iPhones.
📋 Article Processing Timeline
- 📰 Published: April 4, 2026 at 00:00
- 🔍 Collected: April 3, 2026 at 17:10
- 🤖 AI Analyzed: April 18, 2026 at 02:55 (345h 44m after Collected)
Belong Co., Ltd. (Headquarters: Minato-ku, Tokyo; Representative Director and President: Koichiro Nishimura; hereinafter, "Belong"), which operates "NicoSuma," a service for individuals to buy and sell used smartphones, announces the March 2026 used smartphone sales and purchase rankings by model on "NicoSuma."
*Android smartphones did not rank in either the sales or purchase rankings.
■ NicoSuma Representative's Comment
In the March 2026 sales ranking, overall transaction numbers increased, partly due to the "New Life Support Sale (March 16 - March 31, 2026)," with the iPhone SE (3rd generation) (64GB) ranking first for 10 consecutive months.
The 128GB model of the iPhone SE (3rd generation), which was outside the TOP 10 last month, also rose to 8th place, showing overwhelming popularity with a total (sum of all capacities) nearly twice that of the second-place iPhone 13.
For rankings from 2nd place downwards, the iPhone 12 and iPhone 15, among others, significantly increased their transaction numbers from the previous month, making all top 10 models iPhones for the first time in half a year since September 2025.
In the purchase ranking, the iPhone SE (2nd generation) (64GB) ranked first for 7 consecutive months.
Transaction numbers, especially for iPhones, increased significantly, with the iPhone SE (3rd generation) 64GB and 128GB models more than doubling their transaction numbers from the previous month.
It is believed that the release of the iPhone 17e and the start of a new life (new academic/fiscal year) are driving upgrades to newer iPhones.
NicoSuma will continue to strive to enhance its services, both in sales and purchases, to flexibly meet customer needs.
■ NicoSuma Used Smartphone Sales Ranking [March 2026]
Rank / Model (Storage Capacity) / Average Selling Price (Month-on-month change)
1st / iPhone SE (3rd generation) (64GB) / 28,113 yen (-4,556 yen)
2nd / iPhone 13 (128GB) / 55,925 yen (-1,750 yen)
3rd / iPhone 14 (128GB) / 73,266 yen (4,186 yen)
4th / iPhone SE (2nd generation) (64GB) / 19,326 yen (-1,088 yen)
5th / iPhone 15 (128GB) / 88,338 yen (-2,444 yen)
6th / iPhone 12 (64GB) / 35,796 yen (-1,088 yen)
7th / iPhone 12 (128GB) / 40,321 yen (-721 yen)
8th / iPhone SE (3rd generation) (128GB) / 35,563 yen (-1,609 yen)
9th / iPhone 7 (32GB) / 10,494 yen (-252 yen)
10th / iPhone 13 mini (128GB) / 43,623 yen (-4,214 yen)
■ NicoSuma Purchase Smartphone Purchase Ranking [March 2026]
Rank / Model (Storage Capacity)
1st / iPhone SE (2nd generation) (64GB)
2nd / iPhone SE (3rd generation) (64GB)
3rd / iPhone 8 (64GB)
4th / iPhone 12 (64GB)
5th / iPhone 13 (128GB)
6th / iPhone SE (2nd generation) (128GB)
7th / iPhone 12 (128GB)
8th / iPhone 11 (64GB)
9th / iPhone 11 (128GB)
10th / iPhone SE (3rd generation) (128GB)
*Target period: March 1, 2026 - March 31, 2026
*All prices include tax
●When citing the results of this ranking, please use the NicoSuma URL (https://www.nicosuma.com/blogs/information/202603-ranking).
■ About "NicoSuma"
"NicoSuma" is a used smartphone sales and purchase service operated by Belong, an ITOCHU Group company. With the motto "More like you than new," we help customers choose a smartphone that fits their lifestyle!
◇ NicoSuma (Used Smartphone Sales)
Carefully selected high-quality devices that overturn the image of used smartphones!
Detailed conditions are listed for each device, so you can choose a device you are satisfied with.
◇ NicoSuma Purchase (Smartphone Purchase)
Easy estimation without registration!
With simple appraisal standards and thorough data erasure, even first-time smartphone sellers can use the service with peace of mind.
Useful information regarding smartphone purchases and sales is also available on "NicoSuma Tsushin" (https://www.nicosuma.com/magazine).
■ Company Profile
Belong, with the mission of "Delivering the next value that we can be proud of to our loved ones," operates used device services tailored to both individual and corporate customers. These include the e-commerce site "NicoSuma" (https://www.nicosuma.com/) for used smartphones, "NicoSuma Purchase" (https://www.nicosuma.com/sell) for buying used smartphones, and "Belong One" (https://bz.belong.co.jp/) for corporate used smartphone rental, sales, and purchase services. We always adhere to the principle of "honesty," providing high-quality devices at fair prices through strict inspections, and offering peace of mind for used devices to everyone.
Company Name: Belong Co., Ltd. (ITOCHU Group)
Company Establishment: February 2019
Representative: Koichiro Nishimura, Representative Director and President
Location: ◆Headquarters: Akasaka ZEN Building 4F, 6-4-10 Akasaka, Minato-ku, Tokyo
◆Zama Operation Center: GLP Zama 3F, 2-10-10 Hironodai, Zama City, Kanagawa Prefecture
●Company names, product names, and service names mentioned are trademarks or registered trademarks of their respective companies.