Belle Lus Gluten-Free Pancake Mix Ranks No.1 on Rakuten; Resale Starts with 20% Off Sale

Belle Lus Co., Ltd. has announced that its gluten-free product, 'Water-Only Fluffy Soy Flour and Rice Flour Pancake Mix,' achieved the No. 1 ranking on Rakuten with a high review score of 4.7. The product, launched on May 15, 2026, is a wheat-free pancake mix made from domestic soy flour and rice flour. It is designed to be prepared with water only, without needing eggs or milk. It contains no 8 major allergens, is high in protein, and is low in carbs, containing 52.1g of carbohydrates per 100g. It is sweetened with cane sugar for a gentle, natural flavor. To celebrate the ranking achievement, Belle Lus is offering a 20% discount during the Rakuten Super Sale. The sale price is 1,000 JPY (including tax, regular price 1,320 JPY) for a package containing two 200g bags. The promotional sale runs from June 4, 2026, at 20:00 JST until June 11, 2026, at 1:59 JST on the Belle Lus Shop Rakuten store. The product line is developed with input from Rie Matsuda, a registered nurse, public health nurse, and diet expert who has authored several bestselling books.