Enjoy All the Delicious Flavors of Hokkaido! Beisia Holds "Hokkaido Fair"

Beisia Co., Ltd. (Headquarters: Maebashi City, Gunma Prefecture, Representative Director and President: Takayuki Aiki) will hold a "Hokkaido Fair" from Wednesday, May 13th to Tuesday, May 19th, 2026. A rich selection of desserts unique to Hokkaido and local gourmet foods will be available for a limited time. You can enjoy a travel-like experience with the flavors of Hokkaido from the comfort of your home. Please take this opportunity to savor the charm of Hokkaido at Beisia.

◆ "Hokkaido Fair" Overview

Period: Wednesday, May 13, 2026 - Tuesday, May 19, 2026

Participating Stores: All Beisia stores

*Some stores are excluded.

[Excluded Stores] Fukaya Hanazono store, Higashimurayama store, Ogose store, Drug Sakaki store, Beisia Mart, Otonari Mart

*Niiza store, Tsudanuma Beat store, Ome Inter store, Shin-Sayama store do not handle fresh fish products.

*Product lineup may vary by store.

Example Products (All prices include tax, photos are for illustration purposes)

Sorachi Tokachi Butadon Sauce 322 yen Sorachi's most popular product to enjoy Tokachi's specialty dish "Butadon".

Fisherman's Seafood Bara Chirashi Don 754 yen Uses Hokkaido scallops. A popular product from Beisia's "Fisherman's Series".

Hokkaido Specialty Butadon 637 yen Thick-cut meat and a soy-sauce based tare that recreates the authentic Obihiro Butadon flavor will stimulate your appetite.

Domestic Chicken Zangi 258 yen per 100g This local fried chicken dish is thoroughly marinated in sweet and savory soy sauce.

Maruchan Yakisoba Bento 182 yen The No. 1 cup yakisoba brand in the Hokkaido region.

AG Curry Shop Taste Soup Curry Base 322 yen You can enjoy the soup curry from "Curry World", an authentic Sapporo curry specialty store, at home.

Kanto Shimizu Bussan Castella Roll Cake 301 yen Made with Hokkaido ingredients, it has a fluffy and soft, yet moist and fine texture.

Kanto Shimizu Bussan Mille Crepe Blueberry Sauce 301 yen A dazzling mille crepe combining layers of crepe dough and cream with a fruity blueberry sauce.

In addition, a wide variety of other products are available. Please check the Beisia app or flyers for details.

Beisia will continue to evolve to bring joy to many customers by proposing products and services that can provide "value" to their lives, always staying close to their daily routines.