[New Product] BBIA Launches New "Mochi-Mochi Cheek"! On Sale Friday, March 27th!

Introducing a new sensation blush that offers "perfect adhesion and a vibrant glow!"
Special pre-sale and launch-day limited sale also available.

The new "Mochi-Mochi Cheek" combines the best of jelly and powder textures. It is a new type of blush that minimizes makeup separation and dryness, providing a natural, flushed look that seems to radiate from within.

It comes with a dedicated silicone puff, which is designed not to absorb the product. This ensures a thin, even application that fits perfectly to the skin for a natural finish. Its convenience makes it easy to use on the go.

Launch Day Limited Sale

To celebrate the launch, a one-day-only special sale will be held starting at 10:00 AM on Friday, March 27th, at the official BBIA Qoo10 shop. *Please note that this is a pre-sale at the official Qoo10 shop, and the next restock date is currently undecided.

・Date: Friday, March 27, 2026, from 10:00 AM (1 day only)
・Special Price: 1,700 yen ⇒ 1,350 yen (tax included) *Free shipping
・Where to buy: Exclusive to the BBIA Qoo10 official shop

BBIA Official Qoo10: https://www.qoo10.jp/g/590327571

*Quantities are limited and the sale will end once stock runs out.

Product Details

Product Name: Mochi-Mochi Cheek
Price: 1,700 yen (tax included)

Product Highlights

• Co-developed by "Consumer Development Team" passionate about color cosmetics and "BBIA"
• Packed with the preferences of makeup lovers, allowing for everything from soft to deep looks
• Mochi-mochi (bouncy) texture that blends gently and softly
• A well-balanced lineup of 8 colors
• Includes a dedicated silicone puff

Color Variations (8 colors total)