LOGBOOK is a data analysis tool for Rakuten stores, designed based on the analytical thinking and policy judgment perspectives cultivated in the field of Rakuten operations. It automatically organizes sales and advertising data, allowing you to intuitively grasp the store's sales situation from perspectives such as category and product. This time, LOGBOOK offers a "Trial" that allows you to import and analyze actual data from currently operating Rakuten stores, and a "Demo Experience" where you can check the operational feel with sample data. Especially during the 30-day trial, based on actual store data, you can specifically identify challenges such as: * Which categories are supporting sales? * Which areas have room for improvement? * Is the advertising investment effective? Demo Experience/Trial Introduction Page: https://logbook.shop/trial/

Rakuten Store Data Analysis Tool Designed by Rakuten Operation Professionals to Guide Your Next Move LOGBOOK is a tool that automatically organizes sales and advertising data for Rakuten stores, allowing you to grasp the store's situation at a glance from various perspectives such as category and product. While a lot of data is accumulated on Rakuten Ichiba, in actual operations, there are many challenges such as: * Data aggregation takes time * Unable to correctly judge the effects of sales and advertising LOGBOOK realizes an environment where you can smoothly proceed from understanding the current situation to judging improvement measures by clearly organizing and visualizing this data.

"Practical Analysis Tool" Born from the Front Lines of Rakuten Operations LOGBOOK was developed based on the know-how cultivated in the field of Rakuten Ichiba operation support. Since it incorporates analysis axes used in actual store operations, it can be directly utilized for daily operations and internal reports. Furthermore, we have repeatedly improved it by reflecting the voices of clients who receive operational support, pursuing "ease of use" and "ease of practical application." Among these, what we particularly emphasize is the perspective of "understanding sales in category units."

Visualize Sales Structure and Advertising Results in Category Units In Rakuten Ichiba, competition occurs not for individual products, but for "search keywords = category units." Therefore, product-specific sales data alone can only grasp the movement of top products, but cannot reveal the strength of the entire category, including the long tail. It is important to understand in category units: * Which categories are supporting sales? * Which categories have room for improvement? Furthermore, by linking with advertising measures, you can see the "relationship between investment and results," such as: * Is advertising appropriately allocated to the intended categories? * Is access to categories that should be strengthened being supplemented? * How are the results connected to sales? However, in reality, it takes time and effort to cross-sectionally organize sales and advertising data in category units, and it is often not sufficiently understood. LOGBOOK integrates sales and advertising on the same category axis, visualizing the balance between investment and results for each category, and smoothly organizing the information necessary for considering the next measures.

Confirm Data Necessary for Daily Operational Decisions All at Once In LOGBOOK, in addition to category-unit analysis, sales, product, advertising, and other data are cross-sectionally organized to allow intuitive understanding of the overall store situation. For example, you can check information such as: * Sales progress * Sales trends for each product * Advertising performance all on one screen, significantly reducing the time and effort required to search for necessary data in daily operations.

Main Features * Category-specific sales analysis * Product-specific 13-month sales trend graph * Overall EC sales progress management * Gross profit calculation management * Advertising summary function This allows you to efficiently grasp the store's situation without downloading multiple data files or aggregating them individually. Click here for feature details >

Just Organizing Numbers Changes Your Judgment This Much! LOGBOOK is a report that reconfigures the way data is viewed, based on the analysis know-how actually used in Rakuten operations. As a result, LOGBOOK solves common problems in Rakuten operations! * Don't know how to analyze and where to start * Analysis and report creation take time * Can't find ways to increase sales * Sales forecasts are made by intuition * Category-specific data analysis is troublesome * Feeling the limits of data management in Excel

Experience the Effect of LOGBOOK with a Demo Experience/Trial First This time, LOGBOOK offers a "Demo Experience" where you can check the operational feel with sample data, and a "Trial" where you can analyze with actual store data. Our company handles everything from importing actual store data to setup. You can start analyzing without hassle.

Apply/Request Materials Here Demo Experience/Trial Introduction Page: https://logbook.shop/trial/ Material Request Form: https://logbook.shop/contact_document/

【About Baycross Marketing Co., Ltd.】 Beyond "selling." Baycross Marketing Co., Ltd. has been deeply involved in the EC field, not just as an operation agency, but as a partner that creates results together with clients, accumulating achievements on various EC platforms. Since its establishment in 2007, focusing on Rakuten Ichiba, Yahoo! Shopping, Amazon, and proprietary EC sites, it has played a role in maximizing client results by connecting "point" measures such as advertising operations and page creation into a "line" and strategically designing them. We continue our efforts to expand the possibilities of EC, looking beyond sales to "creating stores that continue to be chosen."

Company Overview Company Name: Baycross Marketing Co., Ltd. Head Office: Hiroo ON Building 3F, 5-19-9 Hiroo, Shibuya-ku, Tokyo URL: https://baycross.jp/

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  • Source: PR TIMES
  • Category: News