[First Permanent Store] BAKE INC.'s Tea Confectionery Brand 'TeaDrop.' to Open at NEWoMan Shinjuku on June 19, 2026
BAKE INC. will open the first permanent store for its tea-based confectionery brand 'TeaDrop.' at NEWoMan Shinjuku on June 19, 2026. Launched in November 2025, the brand focuses on the aroma of tea. The store will cater to commuters and gift-seekers. A commemorative mug will be given to the first 150 customers who spend over 3,240 JPY.
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- 📰 Published: May 28, 2026 at 11:00
- 🔍 Collected: June 1, 2026 at 01:22 (86h 22m after Published)
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BAKE INC. (Headquarters: Minato-ku, Tokyo; CEO: Eiichi Kasai) announced that its tea confectionery brand 'TeaDrop.' will open its first permanent store, 'TeaDrop. NEWoMan Shinjuku,' on Friday, June 19, 2026. Launched in November 2025, TeaDrop. focuses on the 'aroma of tea,' a feature highly valued by tea enthusiasts. Following successful pop-up events across Japan, including Tokyo, Aichi, Osaka, Fukuoka, Hokkaido, and Hiroshima, the brand has gained significant popularity, with some products receiving perfect 5-star reviews on the official online shop, 'BAKE the ONLINE.' The new store will be located inside the NEWoMan Shinjuku complex, right in front of the JR Shinjuku Station Miraina Tower gate, making it convenient for commuters and those looking for gifts. To celebrate the opening, the first 150 customers who purchase items totaling 3,240 JPY (tax included) or more will receive an original TeaDrop. mug. The product lineup includes the 'Tea Grace Cake' (Earl Grey and Chai flavors), 'Tea Chocolat Sand,' and 'Tea Drop Cookies,' all designed to offer a unique tea experience.
FAQ
Where is the TeaDrop. store located?
It is located inside the NEWoMan Shinjuku station complex, near the Miraina Tower gate.