Kasumi Tokuhara (head of atelier aroma designing), a scent planner who has won four fragrance contests, officially launched the personal blend service "Aromatory" on March 13, 2026. Based on the belief that "scent is deeply connected to emotional memory, and a unique blend aroma has the power to evoke a person's story," Aromatory was developed through monitor surveys and is more than just a fragrance service; it is the "design of a story."
What is Aromatory A coined word combining Aroma + Story. It is a personal service that carefully listens to your daily life, emotions, and life memories to create a one-of-a-kind original blend aroma.
Service Features ・Completely Original Recipe: Fragrance is created from scratch, from the selection of essential oils to their blending. ・Includes Story Card: A dedicated card that verbalizes the "story" of the finished scent is attached. ・Online Completion: Applications accepted nationwide. Comprehensive support from counseling and sample shipping to final production. ・Price: ¥12,000 (tax included)
Background of Development "I want to deliver this to my past self who always put myself last." What Aromatory values most is "the power of scent to accompany people's emotions and memories." Aromatory was born from the desire, "Women who are too busy to have time for themselves should have their own unique scent. Scent creates a small 'personal space' within daily life."
About Scent Planner Kasumi Tokuhara ・Born in 1989 in Akita Prefecture. Based in the Yanaka, Nezu, and Sendagi areas of Tokyo. Won four fragrance contests (2021-2025). ・Experience in scent branding for diverse spaces, including acupuncture and osteopathic clinics and human resource consulting firms. ・2024: Produced Yanaka, Nezu, Sendagi blend aroma. ・March 2025: Responsible for scent direction for the song "Tears of the Earth" at the concert event "Minna no Bunkasai" (Everyone's Cultural Festival).
To Media Representatives We actively respond to requests for interviews and features, provision of samples (scent trial sets), and interviews with the scent planner. Please feel free to contact us.
【Contact Regarding This Matter】 atelier aroma designing Representative: Kasumi Tokuhara E-mail: info@atelier-aromadesigning.com Web: https://shop.atelier-aromadesigning.com Instagram: @kasumi_aromadesignist
FACT BOX
- Source: PR TIMES
- Category: product_launch