[New Product] Make "a moment before sleep" even more comfortable! Maruman H&B to release 'Gussuri Tanpaku' powdered beverage from March 28th (Saturday)

Maruman H&B will launch "Gussuri Tanpaku," a protein for pre-sleep relaxation, on March 28, 2026.
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  • 📰 Published: March 29, 2026 at 23:34
  • 🤖 AI Analyzed: May 26, 2026 at 21:27 (1389h 52m after Published)

Maruman H&B Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; President: Katsuhiko Mizota) will launch "Gussuri Tanpaku" in drugstores nationwide from Saturday, March 28, 2026.

Introducing "Gussuri Tanpaku," a new protein for those who want to focus on beauty, deliciously enjoyable in your favorite flavor!

The changing seasons often bring fluctuations in temperature and atmospheric pressure, making it a time when one's condition can easily waver. It is precisely at such times that we want to create a moment to slowly care for ourselves. "Gussuri Tanpaku" is a caffeine-free protein drink for those who value their relaxing time at night. It combines plant-based protein, collagen peptides, and lactic acid bacteria, resulting in a gentle flavor. Two types, cocoa and milk tea, are available, allowing you to choose according to your preference. It is recommended as a new habit before bedtime for those who want to focus on relaxation and beauty care.

【Main Ingredients and Features】

  • Soy Protein: Formulated to supplement plant-based protein, which tends to be lacking in daily diets. Recommended for those conscious of beauty and health.

  • GABA: An amino acid known for its ability to suppress nerve excitement and promote relaxation. It is included with the aim of improving the quality of rest time.

  • Collagen Peptides: Collagen peptides, a welcome addition for those conscious of beauty, are included.

  • Lactic Acid Bacteria: Lactic acid bacteria are included to support a balanced diet. They support a healthy daily life.

【Recommended for these individuals】

  • Those concerned about their dietary balance

  • Those interested in beauty

  • Those who want to consume protein

  • Those aiming for daily refreshment

  • Those who want to live a healthy daily life

  • Those who want to continue deliciously

【Timeliness/Trends】

  • Increased demand for protein intake for non-sports purposes such as diet, beauty, locomotory syndrome prevention, and sleep improvement.

  • Growing demand for "inner care" and "nighttime beauty routines," especially among women.

FAQ

What is the new product being released by Maruman H&B Co., Ltd. and when will it be available?

Maruman H&B Co., Ltd. is releasing a new powdered beverage called 'Gussuri Tanpaku' which will be available in drugstores nationwide from Saturday, March 28, 2026.

What are the main ingredients included in 'Gussuri Tanpaku' and what are their purported benefits?

'Gussuri Tanpaku' contains Soy Protein to supplement plant-based protein intake, GABA for relaxation and improved rest quality, Collagen Peptides for beauty consciousness, and Lactic Acid Bacteria to support a balanced diet and healthy daily life.

What are the available flavors for the 'Gussuri Tanpaku' powdered beverage?

The 'Gussuri Tanpaku' powdered beverage is available in two delicious flavors: cocoa and milk tea, allowing consumers to choose according to their preference.

Who is the target audience for 'Gussuri Tanpaku' and what is its recommended usage?

'Gussuri Tanpaku' is recommended for individuals who want to focus on beauty and relaxation, value their nighttime rest, are concerned about dietary balance, and are interested in consuming protein. It is suggested as a new habit before bedtime.

What are the key features of 'Gussuri Tanpaku' that make it suitable for nighttime consumption?

'Gussuri Tanpaku' is a caffeine-free protein drink designed for relaxing nighttime moments. It combines ingredients like GABA, known for its relaxation properties, and is formulated with a gentle flavor to enhance the pre-sleep routine.