Assist Co., Ltd. Begins Recruiting Sales Agents in the Tochigi Area for Local Search Optimization Services Covering AIO, GEO, LLMO, and MEO. Optimizing Generative AI Responses to Support Connections Between Physical Stores and Users Using Cutting-Edge Technology.

■ Google Search users are shifting to "Conversational AI."

What is the "GEO optimization" that stores need now?

User search behavior is currently at a major turning point. The transition from traditional "keyword search" to "conversational AI" such as ChatGPT, Perplexity, and Gemini is accelerating. Along with this, the importance of GEO (Generative Engine Optimization) and AIO (AI Search Optimization) to be selected for AI-recommended store lists has become an urgent priority.

In an era where people are moving from "Googling" to "consulting AI," for stores to continue being chosen, it is essential not only to implement Google Maps (MEO) measures but also to disseminate accurate structured data that conforms to AI response algorithms.

■ The four pillars of the next-generation "Local Search Optimization Service" provided by Assist Co., Ltd.

Our company is the first in the industry to provide unique local search optimization that integrates the management of AIO, GEO, LLMO, and MEO. We do not just raise rankings; we build an environment where AI recognizes your company as the "most recommended store."

【AIO Optimization】Information optimization to respond to the increase in AI users

We optimize and supply store information to Google Search's AI Overview and other features. By creating a structure that makes it easy for AI to cite information, we aim for exposure at the very top of search results.

【GEO Optimization】Multi-faceted awareness expansion through generative AI

We work to ensure that your company's information is referenced as an option in specific regions or categories by AI search engines like Perplexity. We strengthen citations (mentions on the web) and aim to be "recommended" by AI.

【LLMO Optimization】Knowledge penetration into Large Language Models

This is a measure to accurately establish your company's information within the "knowledge database" held by LLMs (Large Language Models) such as ChatGPT and Gemini. We build the foundational strength for AI to naturally present your company as "reliable information" during conversations, rather than just temporary search results.

【MEO Optimization】Designing a path to convert heightened awareness into actual store visits

By optimizing Google Maps, we reliably guide users who have become interested via AI to your store. The improvement in digital visibility through AIO/GEO/LLMO also has a positive effect on MEO algorithms, maximizing synergistic effects.