Realizing a Collaborative Learning Environment for Individuals with Hair Loss and Appearance Changes

On April 17, 2026, the non-profit organization ASPJ, in collaboration with Shiseido and ViewBE, hosted an event titled 'Discover New Me!' for individuals experiencing hair loss or appearance changes. Held at a studio managed by Fujitsu, the event engaged corporate staff, students, and affected individuals in wig trials and scalp diagnostics, fostering a deeper understanding of DEI. ASPJ will now package this initiative as a corporate DEI training program to support the creation of psychologically safe workplaces.
イベントNQ 83/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: June 4, 2026 at 18:00
  • 🔍 Collected: June 4, 2026 at 09:23
  • 🤖 AI Analyzed: June 4, 2026 at 09:29 (6 min after Collected)
On April 17, 2026, the non-profit organization Alopecia Style Project Japan (ASPJ), co-hosted with Shiseido Co., Ltd. and ViewBE, Inc. (Faview), held an experiential DEI event titled 'Discover New Me! Finding the "New Me" Starting with Hair' at the Uvance Innovation Studio. Attended by 25 people, including corporate professionals, affected individuals, hair and makeup artists, and student volunteers, the event was recognized as a model case for co-creative DE&I support between an NPO and startups.

The day's program featured wig trial experiences, a lecture by a Shiseido hair and makeup artist, scalp and hair condition diagnostics using ViewBE's AI service 'Faview,' and a talk session sharing the experiences of those with appearance changes.

In a participant survey, approximately 70% gave the event the highest rating, and over 85% reported that their understanding had deepened. It also served as a practical learning opportunity for student volunteers from the Shiseido Beauty Technical College.

ASPJ plans to package this achievement and offer it as an experiential DE&I training program for companies and organizations. The program aims to help participants recognize 'unconscious bias' through dialogue with affected individuals and solve issues related to workplace psychological safety and communication—a program already successfully implemented at a mutual life insurance company.

FAQ

ASPJが開催したイベントの目的は何ですか?

外見変化を抱える当事者と企業人材が共に学ぶ場を実現し、外見変化が不利にならない社会を目指すとともに、DEIへの理解を深めることを目的としています。

イベントではどのような体験コンテンツが提供されましたか?

ウィッグ試着体験、資生堂ヘアメイクアップアーティストによるレクチャー、AI頭髪チェックサービス「Faview」による頭皮・ヘア状態診断、トークセッションが行われました。

今回の共創イベントはどのような経緯で実現しましたか?

ASPJが大手IT企業に企業向け営業資料の作成を依頼したところ、「まずやってみましょう」という提案があり、リアルイベントとして発展しました。

イベントに対する参加者の反応はどのようでしたか?

アンケートで約7割が最高評価を付け、85%以上が「理解が深まった」と回答しました。また、ボランティアとして参加した専門学校生からも有意義な機会であったとの声が上がりました。

ASPJは今後どのようなプログラムを展開しますか?

今回をモデルケースとした企業・団体向けのDEI体験型研修プログラムを展開します。ウィッグ体験や対話を通じて無意識の偏見に気づく内容をカスタマイズして提供します。