Electronics Retailer 'BicCamera' Begins Displaying Actual 3D Printers, Providing Hands-on Experience Before Purchase [APPLE TREE Inc.]

APPLE TREE Inc. (Location: Osaka City, Osaka / President & CEO: Soo-myung Park) has started displaying the actual machine of the FLASHFORGE 3D printer 'Adventurer5M', which our company handles, at the electronics retail store 'BicCamera Yurakucho'.

In recent years, 3D printers have been increasingly utilized not only for prototyping and jig manufacturing in the manufacturing industry, but also in educational fields and for personal use. On the other hand, there are many explicit needs such as 'I want to see the actual machine before purchasing' and 'I want to check its operability and size', and the anxiety before introduction has been an issue.

With this actual machine display, we are providing an environment on the 5th floor printer and ink section where you can consider your purchase while checking the actual product. Through this, we aim to create opportunities for people to experience 3D printers more closely.

In addition, as a rollout of our display strategy, we are planning to display actual machines at other stores in the future.

Furthermore, in addition to the in-store display, the products are now also available on BicCamera's online shop, providing a consistent flow from experience to purchase.

Our company will continue to work on creating experience opportunities and expanding sales channels to make 3D printers more familiar to everyone.

Company Profile APPLE TREE Inc.