Ocean Design Nagaoka Store Expands Exhibition Area to Increase Inventory by 50 Vehicles

AOZORA COMPANY Co., Ltd. announced on March 21, 2026, that it has secured a new parking lot contract at its Ocean Design Nagaoka store in Nagaoka City, Niigata Prefecture, to expand its exhibition space. With this initiative, the store aims to increase its display capacity by approximately 50 vehicles, creating an environment where a wider range of vehicle lineups can be proposed to local customers.

This expansion is a response to the rising demand for used cars in the Nagaoka area and its surroundings. The goal is to provide a shopping environment where customers can easily compare and consider options among various price ranges, purposes, and models. By enlarging the display space through the new contract, the store will offer more choices, from daily commuters to vehicles suited for winter use.

Background of the Expansion
Nagaoka City is known as an area where preparation for winter snowfall is crucial within Niigata Prefecture. According to normal weather values from the Japan Meteorological Agency, Nagaoka receives a total of 197 cm of snowfall in January and 155 cm in February, with maximum snow depth reaching 70 cm in January and 77 cm in February. Consequently, the importance of cars as a means of transportation during winter is extremely high. In fact, Nagaoka City's comprehensive transportation strategy positions private cars as an 'indispensable means of transport with a high mode share,' playing a vital role in supporting the lives of the community.

On the other hand, against the backdrop of prolonged high prices, the Cabinet Office's Economy Watchers Survey indicates that consumer sentiment is tightening due to life-defense motives. While there is a strong need to secure a car as a necessary means of transport, there is also an increasing demand to choose one while minimizing the financial burden. The company believes it is important to create a sales floor that responds to such regional realities.

With this expansion of the Nagaoka store's exhibition area, the company will strengthen its system to deliver practical and affordable vehicles to more customers while staying close to the realities of living in a heavy snowfall region. Moving forward, the company will continue to work on providing transportation that supports daily life through community-rooted store management.

Company Profile:
- Name: AOZORA COMPANY Co., Ltd.
- Representative: Takumi Takahashi
- Capital: 4 million yen
- Location: 5243-1 Kurotori, Nishi-ku, Niigata City, Niigata Prefecture
- Business: Used car sales / Car rental / In-house loan (installment sales) / Towing service