Adastria Co., Ltd. (Headquarters: 2-21-1 Shibuya, Shibuya-ku, Tokyo; Representative Director and President: Yoshiteru Kitamura), part of the &ST HD Group which operates over 40 multi-brands with the mission of “Play fashion!”, will be pre-releasing collaboration items with TYAKASHA, an original designer brand from Shanghai, at its global flagship store “niko and ... TOKYO” starting April 10, 2026 (Friday). In addition, customers who purchase collaboration items will receive a limited acrylic amulet on a first-come, first-served basis, and a workshop to create original amulets will be held on April 11 (Saturday) and 12 (Sunday).

“niko and ...” develops projects that propose unique things and experiences through its nine brand elements, “uni9ue senses” (clothing, food, housing, play, knowledge, health, travel, music, LOCAL). TYAKASHA, the brand collaborating this time, is an original designer brand from Shanghai, China. It has gained popularity mainly among young people in China with its pop and humorous characters and unique artwork. TYAKASHA has previously collaborated with “niko and ...” on various projects, such as live painting at the opening of its Shanghai flagship store, and this marks their first collaboration in Japan.

For this collaboration, themed around “travel,” one of “niko and ...”’s “uni9ue senses,” the story of TYAKASHA characters traveling from Shanghai to Tokyo is expressed. Unique graphics depicting the characters’ journey are incorporated into various items such as apparel and miscellaneous goods, creating a world view like a “travel record.” This collection is a playful fusion of “niko and ...”’s unique editorial perspective and TYAKASHA’s artwork.

TYAKASHA Pop-up Overview

Event Period: April 10 (Friday) – April 19 (Sunday), 2026

*Some products may vary at overseas stores.

*Overseas stores are scheduled to sell from April 24 (Friday) – June 7 (Sunday), 2026.

Location: “niko and ... TOKYO”

(J6FRONT 1F, 6-12-20 Jingumae, Shibuya-ku, Tokyo)

Opening Hours: 11:00 – 21:00

*Opening hours may change.

Product Details (Partial Selection)

Product Name: Compact Raglan T

Price: 4,950 yen (tax included)

Color Options: Red/Yellow/Blue

Size Options: S/M

Product Name: All-over Print Shirt

Price: 8,800 yen (tax included)

Color Options: White Base/Multi

Size Options: S/M

Product Name: Mug Cup

Price: 1,650 yen (tax included)

Color Options: Blue/Orange

Product Name: Travel Bag L

Price: 2,200 yen (tax included)

Color Options: Yellow

*Some products may vary at overseas stores.

Campaign Details

1. Novelty Gift

Overview: Customers who purchase “TYAKASHA” collaboration items will receive a limited acrylic amulet on a first-come, first-served basis.

*One per transaction

*Amulet color cannot be chosen

Distribution Date: From April 10 (Friday), 2026, until supplies last

Location: “niko and ... TOKYO”

<All 4 types>

2. Workshop

Event Period: April 11 (Saturday) and 12 (Sunday), 2026

Location: “niko and ... TOKYO”

Time: 12:00 – 17:00

How to Participate: You can participate by following the official Instagram accounts of “niko and ... TOKYO” (@nikoandtokyo) and “TYAKASHA” (@tyakashastudio).

About “TYAKASHA”

TYAKASHA is an original designer brand established in Shanghai in 2007. It offers many items with illustrations featuring catchy characters in its unique world view. It has over 4.7 million fans on social media, and is particularly popular among local students and young people in their 20s.

<Instagram>https://www.instagram.com/tyakashastudio/

About “niko and ...”

“niko and ...” is a “style editorial brand” that offers apparel, miscellaneous goods, furniture, and food. It features items that are not only practical but also have a touch of humor, with the message of “encountering” unexpected surprises and discoveries, and eventually “fitting” into one’s lifestyle. It targets men and women in their 20s and 30s. It operates 147 stores nationwide (as of end of March 2026, including web stores).

<Official Web Store and ST> https://www.dot-st.com/nikoand/

<Official Brand Site> https://www.nikoand.jp/

<Instagram> https://www.instagram.com/nikoand_official/

About Adastria Co., Ltd.

FACT BOX

  • Source: PR TIMES
  • Category: News