Amaze Plus Co., Ltd. (Headquarters: Nagoya City) will open a permanent store for its beauty and health goods online shop "amepla" (470,000 members, 1.36 million monthly visitors) at "Marui Family Mizonokuchi" (Kawasaki City, Kanagawa Prefecture) on Friday, April 10, 2026. This will be the first permanent store in Kanagawa Prefecture and the fourth nationwide.

Amaze Plus plans and develops its own original products that address various modern-day concerns such as "hip and knee problems," "body stiffness," and "hair damage." Customers can experience the products firsthand, and we will propose optimal products and care methods tailored to each individual.

Store Overview

Store Name: amepla SHOP in Marui Family Mizonokuchi 3F

Address: 〒213-0001

1-4-1 Mizonokuchi, Takatsu-ku, Kawasaki City, Kanagawa Prefecture

Marui Family Mizonokuchi 3F

Access: Approx. 3 minutes from JR Nambu Line "Musashi-Mizonokuchi" North Exit

Approx. 4 minutes from Tokyu Den-en-toshi Line / Tokyu Oimachi Line "Mizonokuchi" East Exit

Opening Date: Friday, April 10, 2026

Business Hours: 10:30 AM - 8:00 PM (Subject to Marui Family Mizonokuchi's hours)

Product Introduction

Here are some of the products planned for sale.

Available in sizes S (22.5-23.0) to 4L (27.5-28.0). Two colors (Black/White).

Transform walking into time for beautiful posture

BEAXIS Balance Core Sneakers 3

¥17,490 (tax included)

The patented insole controls the flow of weight during walking, strengthening the core just by walking, leading to beautiful posture. Over 150,000 pairs sold in the series.

Product page here

Relieve shoulder blades with a satisfying sensation

RAKUNA Shoulder Blade Release Pillow

¥9,790 (tax included)

Moderately firm protrusions gently press the muscles around the shoulder blades, relieving dull and heavy shoulders. Supervised by a shoulder blade specialist chiropractor.

Product page here

Achieve smooth, shiny hair just by brushing

strainia Care Straight Brush

¥10,780 (tax included)

This hairbrush uses two types of natural bristles and a unique bristle placement structure to guide hair straight just by brushing. It replaces irons, saving time in the morning and reducing damage.

Product page here

Easily relieve stiff hip joints

Circle balance Yoga Balance Split Chair

¥18,480 (tax included)

Simply sit and sway to perform split stretches. Loosening stiff hip joints helps prevent injuries and addresses bothersome lower back problems.

Product page here

Concept

Supporting healthy beauty.

We believe that "beauty is born from health."

When your mind and body are healthy, every day becomes more enjoyable, and your inherent radiance shines brighter.

Enjoy shopping to the fullest in stylish pumps without worrying about hip and knee pain.

Turn your daily commute into an exercise just by wearing cool sneakers.

Make your time at home after work or on holidays a relaxing one.

Be freed from daily frizzy hair stress with a special brush.

May amepla be the catalyst that transforms the physical and mental discomforts and complexes everyone faces into "beauty."

With this wish, amepla supports everyone through its services.

+WEB SITE

https://www.amepla.jp/

+Instagram

https://www.instagram.com/amepla_

+Marui Family Mizonokuchi

https://www.0101.co.jp/078/

FACT BOX

  • Source: PR TIMES
  • Category: News
  • Products / services: amepla