Altius Link Publishes Case Study: 50% Reduction in Back-Office Processing Time at Vietnam Hub for Dentsu Operation Partners
Altius Link has revealed a successful case study where back-office processing time was reduced by 50% at its Vietnam location for Dentsu Operation Partners. The implementation of detailed SOPs allowed for high quality and efficiency even as task volume grew 5.3 times.
📋 Article Processing Timeline
- 📰 Published: March 30, 2026 at 23:04
- 🔍 Collected: March 30, 2026 at 22:56
- 🤖 AI Analyzed: April 24, 2026 at 09:57 (587h 1m after Collected)
Altius Link Inc. (Headquarters: Shibuya-ku, Tokyo; President: Masatoshi Nataya) has published a case study demonstrating a 50% reduction in processing time and quality improvement through business standardization in the back-office operations of Dentsu Operation Partners (Headquarters: Minato-ku, Tokyo; President: Takayoshi Iwai). This operation is managed by the group company, Altius Link Vietnam.
### Background and Challenges
Dentsu Operation Partners initially outsourced back-office operations to Altius Link due to business expansion and BCP (Business Continuity Planning) strengthening. Subsequently, they decided to migrate operations previously managed in Dalian, China, to a Vietnam hub for more strategic and long-term structure building. The tasks ranged from digital advertisement verification reports and entry support to finance and HR, all requiring high expertise and accurate judgment. The challenge was to create a system that improved efficiency while maintaining the same quality standards as in Japan when executing these sophisticated tasks at an overseas hub.
### Key Achievements and Initiatives
- **Standardization via Unique SOPs**: We created detailed Standard Operating Procedures (SOPs) that break down and visualize every work step. This enabled new employees to perform at the same quality level as veterans. Training periods were also reduced by 25%.
- **50% Reduction in Time, Stable with 5.3x Volume**: In the accounting and finance sectors, overall process time was cut by approximately 50%. The team maintained stable operations even as the workload increased by 5.3 times through optimal task allocation based on staff skills.
- **High-Value BPO with Proficient Japanese Talent**: During recruitment, we conduct email composition tests in addition to oral interviews to select talent who can express the courtesy and consideration required in Japanese business scenes.
### Background and Challenges
Dentsu Operation Partners initially outsourced back-office operations to Altius Link due to business expansion and BCP (Business Continuity Planning) strengthening. Subsequently, they decided to migrate operations previously managed in Dalian, China, to a Vietnam hub for more strategic and long-term structure building. The tasks ranged from digital advertisement verification reports and entry support to finance and HR, all requiring high expertise and accurate judgment. The challenge was to create a system that improved efficiency while maintaining the same quality standards as in Japan when executing these sophisticated tasks at an overseas hub.
### Key Achievements and Initiatives
- **Standardization via Unique SOPs**: We created detailed Standard Operating Procedures (SOPs) that break down and visualize every work step. This enabled new employees to perform at the same quality level as veterans. Training periods were also reduced by 25%.
- **50% Reduction in Time, Stable with 5.3x Volume**: In the accounting and finance sectors, overall process time was cut by approximately 50%. The team maintained stable operations even as the workload increased by 5.3 times through optimal task allocation based on staff skills.
- **High-Value BPO with Proficient Japanese Talent**: During recruitment, we conduct email composition tests in addition to oral interviews to select talent who can express the courtesy and consideration required in Japanese business scenes.