Approximately 70% use Netflix and Prime Video! A survey of 300 people on video streaming (VOD) service satisfaction [2026]

Ouchi Cinema (https://vod.kddi-hikari.com/), a video streaming (VOD) service information media operated by 25 Inc. (Headquarters: Fukui City, Fukui Prefecture), a group company of ALL CONNECT Inc. (Representative Director and President: Kota Iwai / Headquarters: Fukui City, Fukui Prefecture), which handles communication infrastructure and regional development businesses, conducted a "Survey on the Usage Status of Video Streaming Services" targeting 300 people with experience using video streaming services (VOD).

Survey Results

- 83.0% of respondents use paid services, accounting for the vast majority. - "Netflix" (35.3%) has the highest usage rate. - Followed by "Amazon Prime Video" (31.7%), these two services combined account for approximately 70% of usage. - 86.7% of users responded that they were "satisfied" or "very satisfied." - The top reason for choosing a service is "a rich selection of works and content" (69.7%). - The most watched genres are "anime" (54.3%) and "domestic dramas" (50.3%). - The most common reason for cancellation is "monthly fee increase" (25.3%), highlighting sensitivity to pricing.

Survey Overview

- Survey Method: Internet research - Implementing Organization: CrowdWorks - Survey Period: January 30, 2026 (Friday) to February 2, 2026 (Monday) - Respondents: 300 people Keywords: 25 Inc., ALL CONNECT, Ouchi Cinema, Video Streaming Service, VOD, Survey