This collaboration features three items that blend the worlds of both brands: a lead, strap, and eco bag. A SCENE's functionality and fashionability are combined with MELL's casual and street-taste essence, creating designs that naturally blend into scenes with your beloved dog and everyday styling. The visuals feature rapper MFS, who has been making waves recently, to create a worldview unique to this collection. Starting July 6, 2026 (Monday), these limited-edition items will be available at the A SCENE official online store and the LUCUA OSAKA direct-operated store.
Product Information Dog lead -MELL- PRICE: \11,000 (tax included) Inspired by MELL's worldview, this playful-colored lead can be used as a hand-held or sling bag. Enjoy it during your daily walks with your dog. Included keychain Design paracord strap -MELL- PRICE: \7,700 (tax included) SIZE: one size (total length 37cm) This strap adds a subtle playful touch to your styling. It can be attached to a smartphone case, among other customizable options. An original MELL dog charm is included. Attachment [Included item] Eco bag -MELL- PRICE: \4,950 (tax included) COLOR: white This eco bag is adorned with MELL's animal graphics and is lightweight and compact with a packable design. The illustrations, drawn in light colors with a white base, give a light and gentle impression. Folded design Included item The bag is delivered in a PVC pouch featuring a bold MELL logo graphic. Front and back Release Information July 6, 2026 (Monday) General Release ASCENE ・A SCENE OFFICIAL ONLINE STORE (18:00) ・A SCENE LUCUA OSAKA STORE MELL ・MELL ONLINE SHOP (18:00) Event Information To commemorate the release of the collaboration, a pre-launch event will be held on July 4 (Saturday) at the popular cafe heys (Heys) in Nakanoshima, Osaka! You can view the collaboration items in person and purchase them on the spot. Initial keychains will be presented to purchasers on a first-come, first-served basis. Date and Time: July 4, 2026 (Saturday) 11:00-18:00 Venue: heys (Heys) 〒530-0005 3-1-2 Nakanoshima, Kita-ku, Osaka City, Osaka Prefecture Lexia Nakanoshima 1B (Approximately 5-minute walk from the Keihan Nakanoshima Line "Watanabe Bridge Station," approximately 6-minute walk from the Osaka Metro Yotsubashi Line "Higobashi Station") Purchase Benefit: Initial keychains will be presented to purchasers on a first-come, first-served basis
PROFILE < MELL (MELL) > IG: @mell_for4leggedfriends MELL is a brand that proposes a lifestyle that dogs and humans can enjoy together. In addition to dog wear and pet goods, it also offers apparel as a feature. The design incorporates casual and street-taste elements, offering a style that is not too simple but has personality. It goes beyond just fashion, incorporating awareness of animal protection into its concept, and some products have a system where part of the sales are donated to animal protection organizations. It is a pet lifestyle brand that also conveys the message of promoting the existence of rescue dogs and rescue dogs.
FACT BOX
- Source: PR TIMES
- Category: New Product
- Organizations: MELL
- Products / services: Dog lead -MELL- / Design paracord strap -MELL-