Transforming One-Off Web Visits into Continuous Connections via LINE: PITALIy Launches 'LINE Registration' Feature

AIVy, Inc. (Headquarters: Tokyo; Representative Director: Takuto Murakami) today announced the launch of a new 'LINE Registration' feature for its AI customer service concierge, PITALIy. This feature bridges AI avatar interaction with LINE registration.

This functionality allows AI avatars on a website to converse with users and naturally guide them to register for LINE based on their interests and consideration status. This transforms temporary web service interactions into continuous customer touchpoints via LINE.

By integrating with diagnosis results, coupons, appointments, information requests, campaign participation, and product suggestions, the feature supports the maintenance of customer relationships, promotes return visits, and facilitates CRM utilization.

■ Background of Development
A common issue in web marketing is the difficulty of maintaining contact with users who do not immediately proceed to purchase or inquiry. Many users remain interested but are not ready for immediate action, such as those comparing products, interested in campaigns, or wanting to consider their options at a later date.

Even if users show initial interest, if there is no continuous touchpoint, the web traffic ends as a one-time event. The PITALIy LINE Registration feature was developed to address this by naturally guiding users toward LINE registration in line with the conversation flow of the AI avatar, turning temporary web interaction into an ongoing connection.

■ Overview of the LINE Registration Feature
The feature displays a LINE registration link during the conversation with the AI avatar. Companies can leverage this to advance re-engagement efforts, provide campaign information, guide users back for purchases or inquiries, and drive CRM utilization by connecting temporary website interactions to ongoing communication via LINE.