[New Release] For hair in your 50s, 'water retention' is the key! UMIKARA® Rinse-Free Dense Collagen Shampoo, washed with collagen water, launches in April.
Key facts
- [New Release] For hair in your 50s, 'water retention' is the key! UMIKARA® Rinse-Free Dense Collagen Shampoo, washed with collagen water, launches in April.
- UMIKARA, a collagen shampoo designed for those in their 50s, will be released in April.
- Date: March 28, 2026
Direct answer
UMIKARA, a collagen shampoo designed for those in their 50s, will be released in April.
- Citation
- [New Release] For hair in your 50s, 'water retention' is the key! UMIKARA® Rinse-Free Dense Collagen Shampoo, washed with collagen water, launches in April. (March 28, 2026)
- Source
- PR Times
- Date
- March 28, 2026
UMIKARA, a collagen shampoo designed for those in their 50s, will be released in April.
📋 Article Processing Timeline
- 📰 Published: March 28, 2026 at 23:19
- 🤖 AI Analyzed: May 26, 2026 at 21:27 (1414h 7m after Published)
■ Development Background: Addressing hair concerns that increase with age through how you wash
After reaching their 50s, many people face worsening hair concerns such as lack of manageability, frizz, dryness, and a loss of volume, firmness, and shine. Aishitoto Co., Ltd. (Nakagawa City, Fukuoka Prefecture; Representative: Hatsue Iwamoto) focused on the fact that these issues stem from a lack of "water retention" in the hair. Leveraging years of collagen research, we have developed a "serum-grade shampoo" that requires no separate rinse or treatment—everything is completed with this one bottle.
*Results may vary by individual. *Based on internal company comparisons.
FAQ
What is the main hair concern addressed by the new UMIKARA® shampoo for people in their 50s?
The main hair concern addressed is the lack of 'water retention' in the hair, which leads to issues like frizz, dryness, and loss of volume and shine.
What is the key ingredient or concept behind the development of this new shampoo?
The key concept behind the development is leveraging years of collagen research to address the lack of water retention in aging hair.
What makes the UMIKARA® Rinse-Free Dense Collagen Shampoo unique in its usage?
This shampoo is unique because it is a 'serum-grade shampoo' that requires no separate rinse or treatment, completing the entire hair washing process in one bottle.
What specific hair problems are mentioned as increasing with age, particularly after reaching the 50s?
Specific hair problems mentioned include lack of manageability, frizz, dryness, and a loss of volume, firmness, and shine.
What is the expected outcome or benefit for users after using the UMIKARA® Rinse-Free Dense Collagen Shampoo?
The expected outcome is impressively moisturized and shiny hair, as opposed to frizzy and unmanageable hair before use.