[New Release] For hair in your 50s, 'water retention' is the key! 'UMIKARA® Rinse-Free Dense Collagen Shampoo' washed with collagen water launches in April

Key facts

  • [New Release] For hair in your 50s, 'water retention' is the key! 'UMIKARA® Rinse-Free Dense Collagen Shampoo' washed with collagen water launches in April
  • The new UMIKARA collagen shampoo for those in their 50s will be released in April.
  • Source: PR Times
  • Date: March 28, 2026

Direct answer

The new UMIKARA collagen shampoo for those in their 50s will be released in April.

Citation
[New Release] For hair in your 50s, 'water retention' is the key! 'UMIKARA® Rinse-Free Dense Collagen Shampoo' washed with collagen water launches in April (March 28, 2026), PR Times
Source
PR Times
Date
March 28, 2026
The new UMIKARA collagen shampoo for those in their 50s will be released in April.

📋 Article Processing Timeline

  • 📰 Published: March 28, 2026 at 16:57
  • 🔍 Collected: March 28, 2026 at 21:59 (5h 2m after Published)
  • 🤖 AI Analyzed: April 15, 2026 at 08:14 (418h 14m after Collected)
Rinse-Free Dense Collagen Shampoo

■ Development Background: Addressing hair concerns that increase with age through how you wash

After reaching their 50s, many people face worsening hair concerns such as "lack of manageability," "frizz and dryness," and "loss of body, bounce, and shine." Aishitoto Co., Ltd. (Nakagawa City, Fukuoka Prefecture; Representative: Hatsue Iwamoto) focused on the fact that these issues stem from a "lack of water retention" in the hair. Leveraging years of collagen research, we have developed a "serum-grade shampoo" that completes your hair care routine in one step, requiring no additional rinse or treatment.

Before: Frizzy, unmanageable hair
After: Impressively moisturized and shiny hair

*Results may vary by individual. *Based on internal company comparisons.

FAQ

What specific hair concerns for people in their 50s does the UMIKARA® Rinse‑Free Dense Collagen Shampoo aim to address, according to the company’s development background?

The shampoo targets a lack of manageability, frizz and dryness, and loss of body, bounce, and shine that commonly worsen after age fifty.

Which company developed the serum‑grade, rinse‑free shampoo that uses collagen water, and who is listed as its representative in the announcement?

Aishitoto Co., Ltd., based in Nakagawa City, Fukuoka Prefecture, developed the product and listed Hatsue Iwamoto as its corporate representative.

When is the UMIKARA® Rinse‑Free Dense Collagen Shampoo scheduled to launch, and what unique usage feature distinguishes it from traditional shampoos?

The product is scheduled to launch in April and is unique because it requires no additional rinse or treatment, completing hair care in a single step.

How does the company claim the shampoo improves hair condition after use, and what disclaimer does it provide regarding the results?

The company claims the shampoo leaves hair impressively moisturized and shiny, while noting that results may vary by individual and are based on internal company comparisons.

From which research area did Aishitoto Co., Ltd. draw inspiration to create the new collagen shampoo, and what key factor about hair does the product specifically target?

Aishitoto Co., Ltd. leveraged years of collagen research and specifically targets the lack of water retention in hair that contributes to aging‑related issues.