The entry of overseas AI tools into the Japanese market is accelerating. AI Reskill Co., Ltd. (Headquarters: Kita-ku, Osaka; CEO: Shinya Yamahara) has launched the 'Publication + PR Plan,' a one-stop service for media placement and PR TIMES distribution. The company's 'AI Tool Gallery' has received inquiries from over 100 overseas AI vendors, and this plan is designed to meet that demand.
Service Page: https://biz.ai-gallery.jp/promote/press-release/
Background of the Rapid Increase in Overseas AI Tools Entering Japan
With the spread of generative AI, AI tools and services developed overseas are accelerating their expansion into the Japanese market. Over 90% of the listing requests and partnership inquiries for the AI Tool Gallery come from overseas AI vendors, with the total number exceeding 100 companies. AI firms from a wide range of regions, including the United States, Singapore, China, and Europe, are aiming to acquire users in Japan.
On the other hand, many companies struggle to enter the Japanese market. We often hear that they don't know which media outlets are influential in Japan or which platforms are best for delivering information.
Current Challenge: Difficulty in Measuring Results from Blog Posts and Social Media
Currently, the methods many overseas AI companies use to approach the Japanese market are requesting article placements on Japanese blog media and making PR posts on social media.
While these are means of gaining recognition, they present the following challenges.
FACT BOX
- Source: PR Times
- Category: News