Direct Sales Outlet Discovery Free Magazine "Fure Marche" Issue 62 Published

Fure Marche, a free magazine for discovering direct sales outlets, published by Fure Marche Editorial Department of Japan Agricultural News Co., Ltd. (Headquarters: Taito-ku, Tokyo), released its 62nd issue on April 1st.

The special feature at the beginning of the issue is "Takikomi Onigiri" (seasoned rice balls). By simply devising seasonings and combinations, you can enjoy a variety of Japanese, Western, and Chinese flavors. In this issue, cooking expert Yoichi Honda, who serializes "Quick and Easy Recipes" in this magazine, will teach us recipes using seasonal ingredients such as bamboo shoots, cabbage, and asparagus.

To commemorate the 15th anniversary of the Great East Japan Earthquake, we will be implementing reconstruction support projects and present campaigns. We will feature a campaign offering specialty products from Iwate, Miyagi, and Fukushima prefectures, and a project where a rice sommelier introduces "rice you want to eat now" from Tohoku.

In addition, Yoichi Honda's series "Quick and Easy Recipes" will feature easy Western-style recipes using new onions and cabbage.

*Distributed at approximately 700 JA direct sales stores nationwide. Please add Fure Marche's official LINE account to check the distribution map.
*The next issue, No. 63, is scheduled to be published in early July.

What is Japan Agricultural News?

It is an organization of the JA Group that publishes the daily newspaper "Japan Agricultural News". The circulation is approximately 250,000 copies (as of the first issue of March Reiwa 7, including the electronic version). The main readers are farmers and JA officers and employees.

Who are the readers of Fure Marche?

As an information magazine for direct sales outlets operated by JA, its readers are mainly women in their 30s to 60s, including company employees (30%), homemakers (30%), and students.