[HÓME CÓORDY] Expanding the highly-demanded stainless steel tumbler and mug line-up for summers where extreme heat becomes "routine"

Aeon will release a total of 6 new types of stainless steel tumblers and stainless steel mugs on Wednesday, April 15 (*1) at "Aeon", "Aeon Style", and "Aeon Style Online" from Aeon's private brand "HÓME CÓORDY" (hereinafter referred to as Home Coordy), as a proposal to make hydration more comfortable in the summer, addressing the recent trend of summers becoming hotter and longer. In recent years, the number of extremely hot days with maximum temperatures exceeding 35 degrees Celsius has been increasing in various regions, and the importance of hydration as a countermeasure against heatstroke, both outdoors and indoors, is growing. Stainless steel tumblers and mugs, which can keep beverages at an appropriate temperature for a long time due to their heat and cold retention properties, are gaining support from the perspectives of saving money, environmental consideration, and comfort, and sales of our tumblers have grown 1.4 times over the past two years. Against the backdrop of these environmental changes, our company views this need not as a passing trend, but as a structural change towards a "lifestyle of extreme heat," and we have planned and developed products emphasizing ease of everyday use and usability by purpose. All six types of tumblers released this time have high heat and cold retention properties due to their vacuum structure, and can keep cold beverages cold and hot beverages hot at their optimal drinking temperature. They are also condensation-resistant and can be used comfortably even in summer. We have focused on a simple, timeless design that is easy for anyone to use, and we also offer dedicated lids sold separately. In addition, we are rolling out variations that can be used in any situation, such as at home, in the office, or on the go, including those with handles, large capacities, and ceramic coatings. Aeon will continue to stay close to the lives of our customers and propose products that make daily life richer and more comfortable. [Sales Overview] Release Date: Wednesday, April 15, 2026 (*1) Stores: Lifestyle goods sections at 281 "Aeon" and "Aeon Style" stores nationwide Price: 698 yen (767.80 yen including tax) to 1,480 yen (1,628 yen including tax) Number of Items: 6 types, 11 items in total Online Sales: "Aeon Style Online" https://aeonretail.com/Form/Product/ProductList.aspx?gspscol=400185&psc=5&utm_source=prtime&utm_medium=release&utm_campaign=h_hc_pr ① Simple Stainless Steel Tumbler A standard model for everyday use with simple functionality. Compatible with the separately sold "Dedicated Lid for Stainless Steel Tumbler", it is ideal for office use, and is dishwasher safe for easy cleaning. Capacity / Price: 300ml: 698 yen (767.80 yen including tax *2) 350ml: 798 yen (877.80 yen including tax *2) 430ml: 898 yen (987.80 yen including tax *2) 550ml: 1,280 yen (1,408 yen including tax) ② Tumbler with Large Handle Designed with a handle that can be held stably even with a large capacity, this model is suitable for summer relaxation time, such as for beer mugs or plenty of iced coffee. Capacity / Price: 630ml: 1,280 yen (1,408 yen including tax) ③ Ceramic Coated Stainless Steel Tumbler The interior is coated with ceramic to achieve a smooth mouthfeel like pottery, recommended for those who want to enjoy the flavor of coffee or tea more. Capacity / Price: 300ml: 1,280 yen (1,408 yen including tax) 430ml: 1,480 yen (1,628 yen including tax) Colors: 3 colors (Ivory, Greige, Gray) ④ Simple Stainless Steel Mug A generous 350ml actual capacity mug with a handle. Compatible with the separately sold "Dedicated Lid for Stainless Steel Tumbler", its stable shape is suitable for telework and desk use, and the design is easy to use while working or studying. Capacity / Price: 430ml: 980 yen (1,078 yen including tax) ⑤ Ceramic Coated Stainless Steel Mug A design that combines the ease of use of a mug with ceramic coating, balancing drinking comfort and practicality. With a handle, it is also recommended for hot tea and coffee. Capacity / Price: 430ml: 1,480 yen (1,628 yen including tax) Colors: 3 colors (Ivory, Greige, Gray) ⑥ Tumbler also usable as a Cup Holder A holder-compatible type that allows you to put coffee cups purchased at convenience stores directly into it. It also fits in car cup holders and is useful for cold retention and condensation prevention while on the move. Capacity / Price: 460ml: 1,280 yen (1,408 yen including tax) Colors: 2 colors (Greige, Gray) [About "HÓME CÓORDY"] "HÓME CÓORDY" is Aeon's home and living brand developed with the concepts of "sustainable, simple, and reasonable." Simple designs that easily blend into daily life, affordable prices, and choices that don't require too much thinking but are truly useful for daily life—Home Coordy proposes comfort that you can maintain. [HP] https://aeonretail.com/Page/homecoordy.aspx [Instagram] https://www.instagram.com/home_coordy/ [ X ] https://x.com/HOMECOORDY *1: The release date may vary depending on the store and area. *2: When purchasing a single item, the tax-included price is rounded down to the nearest whole number. End