'Karaage To-O' Wins <Grand Gold Award> for the 3rd Consecutive Year in the East Japan Supermarket Delicatessen Category at the '17th Karaage Grand Prix®'

Key facts

  • 'Karaage To-O' Wins <Grand Gold Award> for the 3rd Consecutive Year in the East Japan Supermarket Delicatessen Category at the '17th Karaage Grand Prix®'
  • Aeon Retail's 'Karaage To-O' achieved an unprecedented 3rd consecutive Grand Gold Award at the 17th Karaage Grand Prix. The product has been continuously improved, evolving its batter and soy sauce blend.
  • Source: PR Times
  • Date: April 11, 2026

Direct answer

Aeon Retail's 'Karaage To-O' achieved an unprecedented 3rd consecutive Grand Gold Award at the 17th Karaage Grand Prix. The product has been continuously improved, evolving its batter and soy sauce blend.

Citation
'Karaage To-O' Wins <Grand Gold Award> for the 3rd Consecutive Year in the East Japan Supermarket Delicatessen Category at the '17th Karaage Grand Prix®' (April 11, 2026), PR Times
Source
PR Times
Date
April 11, 2026
Aeon Retail's 'Karaage To-O' achieved an unprecedented 3rd consecutive Grand Gold Award at the 17th Karaage Grand Prix. The product has been continuously improved, evolving its batter and soy sauce blend.
その他NQ 76/100出典：PR Times

📋 Article Processing Timeline

  • 📰 Published: April 11, 2026 at 00:12
  • 🔍 Collected: April 11, 2026 at 00:22 (10 min after Published)
  • 🤖 AI Analyzed: April 20, 2026 at 05:03 (220h 41m after Collected)
Aeon Retail's signature delicatessen, "Karaage To-O" (Fried Chicken King), has won the "Gold Award" for the 7th consecutive year at the "17th Karaage Grand Prix®" hosted by the Japan Karaage Association in the East Japan Supermarket Delicatessen category. Furthermore, it has achieved the "Grand Gold Award" for the 3rd consecutive year, an unprecedented feat in the history of the East Japan category.

Since its launch in 2019, "Karaage To-O" has aimed to be the "royal road of fried chicken that you want to eat every day," continuously reviewing and improving its ingredients and manufacturing methods for batter, taste, and texture every year. Through these efforts, sales have grown approximately 7 times compared to the initial launch (*1), and it has now grown into a product representing Aeon's delicatessen as the top-selling single item in Aeon Retail's food division.

In this year's renewal, to further enhance the umami of the meat, three points were strengthened: "thinness of the batter, juiciness, and aftertaste." Using an improved breader flour, a thin batter has been realized, allowing the original umami of the meat to be felt more directly. Also, by reviewing the marinating liquid, the juiciness the moment you bite into it has been improved. Furthermore, the blend of 3 types of soy sauce was adjusted to create a flavorful story with initial taste, middle taste, and aftertaste. Balancing aroma, umami, and richness, it has evolved into a fried chicken that "makes you want to eat it again."

[Sales Overview]
Available stores: Approx. 350 stores such as "Aeon" and "Aeon Style" (*2)
Price: 198 yen per 100g (213.84 yen including tax) (*3)
Size: Approx. 30-40g per piece
<"Aeon's Delicatessen" Official Site> https://chirashi.otoku.aeonsquare.net/hotdeli/

◇ Devices that Sublimated the Deliciousness ◇
[Device 1: Thin batter that makes use of the umami of the meat]

FAQ

Which product won the Gold Award at the 17th Karaage Grand Prix® in the East Japan Supermarket Delicatessen category for the seventh consecutive year?

Karaage To-O, a signature delicatessen from Aeon Retail, won the Gold Award at the 17th Karaage Grand Prix® in the East Japan Supermarket Delicatessen category for the seventh consecutive year.

What award did Karaage To-O achieve for the third consecutive year at the 17th Karaage Grand Prix®, and why is it significant?

Karaage To-O achieved the Grand Gold Award for the third consecutive year, an unprecedented feat in the history of the East Japan Supermarket Delicatessen category at the Karaage Grand Prix®.

Since its launch in 2019, how has Karaage To-O evolved in terms of sales compared to its initial performance?

Since its 2019 launch, Karaage To-O has seen sales grow approximately 7 times compared to its initial launch, becoming the top-selling single item in Aeon Retail's food division.

What specific improvements were made to Karaage To-O in this year's renewal to enhance the flavor and texture of the fried chicken?

This year's renewal of Karaage To-O improved the thinness of the batter, juiciness upon biting, and aftertaste by using enhanced breader flour, revised marinating liquid, and a refined blend of three soy sauces.

In which stores is Karaage To-O available, and what is the current price per 100 grams including tax?

Karaage To-O is available in approximately 350 stores including Aeon and Aeon Style, priced at 213.84 yen per 100g including tax.

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